Massage Envy's Commitment to Senior Well-Being
In a heartfelt move, Massage Envy, the leading massage service provider in the U.S., has marked its fifth anniversary of supporting the GlamourGals Foundation's My Dear Friend holiday campaign. This initiative, designed to combat loneliness among senior citizens, sees Massage Envy donating a substantial $20,500 to encourage teens and volunteers to connect with older adults.
The
My Dear Friend campaign focuses on bridging the generational divide through handwritten holiday cards, reinforcing the message that seniors are cherished and remembered during a time that can otherwise feel isolating. In the spirit of this giving season, Todd Schrader, the CEO of Massage Envy Franchising, has issued a challenge to franchise owners, employees, and patrons to collectively write over
25,000 cards by December 15, aiming to surpass last year's record-breaking total of cards sent to seniors.
Schrader emphasized, "What makes this initiative so special is that everyone can participate. It takes just a few minutes to write a card, but every card is a reminder that someone cares." Indeed, for many seniors living in care homes, the holiday season can amplify feelings of loneliness, making initiatives like these even more vital.
Since its launch, the
My Dear Friend campaign has successfully delivered more than
300,000 holiday messages to seniors across all 50 states, showcasing the profound impact of simple gestures of kindness. Rachel Doyle, the founder and CEO of GlamourGals, expressed gratitude towards Massage Envy as the campaign reflects a mutual commitment to combating elder loneliness. She remarked, "A handwritten card carries real intention. We're grateful to Massage Envy and excited to continue to grow this relationship, connecting more communities and generations every holiday season and throughout the year."
Through this initiative, Massage Envy demonstrates not only a dedication to charitable causes but also highlights the importance of community involvement. The franchise's engagement in writing holiday cards serves as a perfect reminder that acts of kindness can profoundly affect those who may feel overlooked.
About GlamourGals and its Impact
The GlamourGals Foundation has been at the forefront of reducing elder loneliness since 2000. Their chapters, run by teen volunteers, provide companionship through conversations and complimentary beauty makeovers for seniors in their community. This dual-target initiative not only rekindles a sense of community for the seniors but also equips the youth with invaluable leadership skills and the opportunity to exhibit empathy.
As the holiday season approaches, the partnership between Massage Envy and GlamourGals exemplifies how businesses can take on social responsibilities, encouraging empathy and connection across generations. For those interested in contributing to this noble cause, more information can be found on the GlamourGals website.
This holiday season, let’s embrace the spirit of kindness and spread joy to our senior citizens. Whether by writing a card, donating time, or fostering conversations, every action counts in making a difference. Together, we can ensure that no senior feels isolated, reminding them that they are valued members of our community.
For more details and to learn how you can contribute to this uplifting campaign, visit
GlamourGals online.