#Japan #Kobe #General Trading #Bup #BupTok

Introduction

General Trading Corporation, based in Kobe, Japan, is taking a significant step in the world of e-commerce by partnering with Megazine, a beauty magazine publisher, to launch BupTok™. This innovative platform aims to serve as a dedicated live sales channel for Japanese cosmetics in China, leveraging the power of TikTok's LiveTok®.

Meeting Consumer Demand for Trust

In the evolving Chinese market, consumers are increasingly opting for official and trustworthy sales channels. Concerns regarding unauthorized sales and product authenticity have led to a shift in purchasing behavior. BupTok™ is designed to address these issues by providing a reliable infrastructure that integrates authorized cross-border distribution, beauty media, and live commerce all under one roof. This new sales channel breaks away from traditional e-commerce models, creating a specialized environment for Japanese beauty products.

Preventing Risks and Enhancing Brand Value

The B2B2C model employed by BupTok™ allows for direct sales to consumers, bypassing wholesale distribution. The platform effectively mitigates risks related to price control, proper customs procedures, and authenticity management. Additionally, it simplifies costs for brands—sellers need only account for a 9.1% cross-border tax, eliminating translation requirements for packaging and instructions. Moreover, data related to sales, viewership, and purchasing trends are shared with manufacturers, allowing for enhanced marketing strategies.

Leveraging Editorial Skills for Authentic Product Value

A key feature of BupTok™ is its collaboration with Bup, utilizing the magazine's editorial expertise to communicate the intrinsic value of products through a beauty-oriented narrative. The platform guarantees consumer trust by providing objective evaluations from a third-party media source, which is crucial in an era of strict advertising regulations. In addition to live broadcasts, BupTok™ also offers advertising materials tailored for both local and Chinese markets, ensuring that product value is consistently promoted across various platforms.

Supporting Japanese Brands in China

General Trading Corporation aims to create a favorable environment for Japanese beauty brands to confidently enter the Chinese market through BupTok™. The goal is to promote sustainable brand building and continued growth within this lucrative sector. As the company forges ahead, it remains committed to supporting not only large enterprises but also small to medium-sized businesses in accessing overseas markets.

A Vision for Global Expansion

The underlying vision of General Trading Corporation revolves around a strategy characterized by low costs, low risks, and long-term returns in international market expansion. The company seeks to democratize access to overseas markets, which were once exclusively available to larger corporations. By capitalizing on its accumulated knowledge from collaborations with industry giants and optimizing it for smaller companies, General Trading Corporation bridges the psychological and physical gaps between Japan and China.

Conclusion

With BupTok™, General Trading Corporation is on a mission to support admirable Japanese businesses in shining on the global stage. The platform embodies the company's vision that international expansion is no longer an exclusive privilege, but an attainable goal for all. LiveTok functions as a steadfast companion for ambitious Japanese enterprises ready to embrace the international arena, heralding the dawn of a new era in cross-border trade.