#Cineverse #JoySauce #AAPI Entertainment #Los Angeles and Santa Monica

JoySauce and Cineverse Launch New Streaming Network

On November 18, 2025, JoySauce, recognized for its dedication to American Asian lifestyles, and Cineverse, a next-generation entertainment studio, have made a significant step in the media landscape by unveiling the JoySauce Network. This innovative streaming platform is uniquely crafted to embrace and amplify the narratives of the American Asian community, making it an essential destination for viewers seeking authentic representation in media.

The JoySauce Network is the first-ever free, ad-supported streaming television (FAST) channel specifically designed for AAPI audiences, as well as fans of broader Asian pop culture. This channel will not only provide culturally-resonant entertainment but also showcase the diversity and richness of American Asian expression. Available initially on Amazon Prime Video, the channel aims to bridge the gap in representation that has long existed within the entertainment sphere.

A New Era of Representation

Founded by tech entrepreneur Jonathan Sposato in 2020, JoySauce has always been committed to curating a vibrant collection of content reflecting the American Asian experience. The launch of the JoySauce Network marks a pivotal moment in achieving that vision. The channel intends to deliver over 60% of its programming as U.S. premieres, original exclusives, and first-on-FAST content. Noteworthy programming includes:

• - JoySauce Late Night: The pioneering late-night talk show that features celebrity interviews, musical acts, and sketch comedy, all centered around the American Asian experience.
• - VeryAsianConversations: A talk show tackling pressing issues faced by the American Asian community through engaging dialogues.
• - Rulebreakers: A celebratory series focused on game changers who redefine what it means to be American Asian.
• - Team Tan: A thrilling showcase of Samantha Tan's journey as a pioneering Asian Canadian race car driver.

Additionally, the channel will present a range of Asian cinema, representing epic titles from various countries including Japan, Korea, and China, along with independent American Asian films. Unique programming features such as Japanese-style punishment game shows and a dedicated anime collection promise not only variety but also nostalgic content for viewers.

The Significance of JoySauce Network

Recognizing that demand for Asian content has surged by nearly 25% since 2020, the JoySauce Network endeavors to serve multicultural audiences who have historically been underserved by traditional media. Jonathan Sposato articulates the mission succinctly: “Despite American Asians being the fastest growing demographic in the U.S., there's still a glaring gap in content for and by American Asians or their communities.