ChangAn Unveils Ambitious 2030 Vision at International Partners Conference
ChangAn Automobile, a leader in low-carbon mobility and intelligent technology, recently held the 'Vast Ocean Plan: United Towards the Peak' conference in Chongqing, China. This event gathered over 500 partners from more than 70 countries, focusing on the company's accelerated global expansion and its ambitious vision for 2030.
During the conference, ChangAn announced plans to invest over $10 billion globally, aiming to sell 5 million vehicles worldwide by 2030. This commitment signifies a transformative leap for the brand, which aspires to establish itself among the top ten automobile manufacturers globally. The chairperson, Zhu Huarong, emphasized the significant progress made in the last five years, reporting a 34.2% increase in global sales, reaching 2.684 million vehicles by 2024.
Among these sales, around 735,000 units were new energy vehicles (NEVs) and 536,000 were sold internationally. Zhu highlighted the dual strategy of enhancing global competitiveness through exports and localized operations. Over the next five years, ChangAn plans to focus on five key overseas markets, boosting localized production, brand building, and customer services.
In 2024, ChangAn's foreign sales ranked among the top three in Chinese auto exports. Vice President Li Mingcai outlined the company's milestones, including the launch of its first international NEV manufacturing base in Thailand and the establishment of eight overseas manufacturing partnerships, maximizing production capacity to 580,000 vehicles. As of 2024, ChangAn had sold over 500,000 vehicles internationally, generating revenue exceeding $11 billion. The brand's expansion has included entry into 20 new countries, cumulatively reaching over 100 global markets and operating 1150 sales channels.
The ChangAn brands, including CHANG-AN, DEEPAL, and AVATR, have received international recognition, with ChangAn making it to the 'BrandZ Top 50 Chinese Global Brands' list just 14 months after launching the Vast Ocean Plan. Li remarked on ChangAn's resilience in the face of anti-globalization sentiments, affirming the strength of Chinese intelligent manufacturing.
As part of its 2025 development strategy, ChangAn aims to introduce 20 new vehicles into international markets. Executive Vice President Wang Xiaofei reiterated that technological innovations remain at the core of ChangAn's global strategy. The company has invested over 114.8 billion Yuan in research and development, supported by a team of 18,000 professionals, including 5,000 software and AI specialists. The 2025 plan features a dual-track strategy focusing on fuel vehicles for South and Central American, Middle Eastern, African, and Eurasian markets, while prioritizing NEVs for the Asia-Pacific and European regions.
ChangAn strives for a cohesive global brand structure across CHANG-AN, DEEPAL, and AVATR and implements the '1+N' brand strategy, ensuring a unified global IP and numerous localized campaigns annually. Among the 20 new global models debuting are the CS75PLUS, DEEPAL S05, AVATR 07, and CHANG-AN Q07.
Looking ahead, ChangAn expresses strong confidence in pursuing a strategy centered on competitiveness and high quality. By leveraging its technological strengths and innovations, the company aims to broaden its global footprint and enhance its international influence, charting a promising path toward future growth.
During the conference, ChangAn announced plans to invest over $10 billion globally, aiming to sell 5 million vehicles worldwide by 2030. This commitment signifies a transformative leap for the brand, which aspires to establish itself among the top ten automobile manufacturers globally. The chairperson, Zhu Huarong, emphasized the significant progress made in the last five years, reporting a 34.2% increase in global sales, reaching 2.684 million vehicles by 2024.
Among these sales, around 735,000 units were new energy vehicles (NEVs) and 536,000 were sold internationally. Zhu highlighted the dual strategy of enhancing global competitiveness through exports and localized operations. Over the next five years, ChangAn plans to focus on five key overseas markets, boosting localized production, brand building, and customer services.
In 2024, ChangAn's foreign sales ranked among the top three in Chinese auto exports. Vice President Li Mingcai outlined the company's milestones, including the launch of its first international NEV manufacturing base in Thailand and the establishment of eight overseas manufacturing partnerships, maximizing production capacity to 580,000 vehicles. As of 2024, ChangAn had sold over 500,000 vehicles internationally, generating revenue exceeding $11 billion. The brand's expansion has included entry into 20 new countries, cumulatively reaching over 100 global markets and operating 1150 sales channels.
The ChangAn brands, including CHANG-AN, DEEPAL, and AVATR, have received international recognition, with ChangAn making it to the 'BrandZ Top 50 Chinese Global Brands' list just 14 months after launching the Vast Ocean Plan. Li remarked on ChangAn's resilience in the face of anti-globalization sentiments, affirming the strength of Chinese intelligent manufacturing.
As part of its 2025 development strategy, ChangAn aims to introduce 20 new vehicles into international markets. Executive Vice President Wang Xiaofei reiterated that technological innovations remain at the core of ChangAn's global strategy. The company has invested over 114.8 billion Yuan in research and development, supported by a team of 18,000 professionals, including 5,000 software and AI specialists. The 2025 plan features a dual-track strategy focusing on fuel vehicles for South and Central American, Middle Eastern, African, and Eurasian markets, while prioritizing NEVs for the Asia-Pacific and European regions.
ChangAn strives for a cohesive global brand structure across CHANG-AN, DEEPAL, and AVATR and implements the '1+N' brand strategy, ensuring a unified global IP and numerous localized campaigns annually. Among the 20 new global models debuting are the CS75PLUS, DEEPAL S05, AVATR 07, and CHANG-AN Q07.
Looking ahead, ChangAn expresses strong confidence in pursuing a strategy centered on competitiveness and high quality. By leveraging its technological strengths and innovations, the company aims to broaden its global footprint and enhance its international influence, charting a promising path toward future growth.
Topics Auto & Transportation）
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