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JETOUR's Flagship Store Opening in Kazakhstan

On August 12, 2025, JETOUR Auto celebrated the opening of its first flagship store in the Commonwealth of Independent States (CIS), located in the heart of Astana, Kazakhstan. Spanning an impressive 2,000 square meters, this new outlet symbolizes the brand's commitment to enhancing its sales network, local manufacturing, and premium transformation.

The showroom is strategically positioned just 3.7 kilometers from Astana's iconic landmarks such as the Khan Shatyr and the Astana Opera House, aiming to offer customers a more convenient and high-quality experience. The store features a fully integrated layout with dedicated zones for brand presentation, test drives, customer consultations, and after-sales service, all under one roof to ensure a seamless sales and service experience.

Since entering the Kazakh market in June 2023, JETOUR has rapidly established a strong foothold. In just two years, the company has opened over 30 sales outlets, creating the most extensive network among Chinese automotive brands in Kazakhstan. In the first half of 2025, JETOUR ranked first among Chinese SUV brands in the region, with its market share growing significantly and its brand influence intensifying.

In addition to expanding its sales channels, JETOUR is also enhancing its investment in local production. The company has introduced several new models, seven of which are localized at a knock-down assembly plant. This efficient local manufacturing strategy enables JETOUR to respond quickly to market demands and better balance its supply chains. A flagship store in Almaty is also under construction, with plans for a grand opening by the end of the year.

Ke Chuandeng, President of JETOUR International, emphasized the crucial role Kazakhstan plays in the brand's global strategy. He stated, “As a key center for JETOUR’s global strategy, Kazakhstan is vital to our vision of building a smart mobility ecosystem across Central Asia and the CIS countries. The flagship store not only reinforces our long-term commitment to the market but also signifies our readiness to meet the evolving needs of consumers.”

Looking ahead, JETOUR plans to continue introducing premium off-road models and new energy vehicles (NEVs) while expanding its network of service centers. The company remains dedicated to fulfilling its commitment to providing “global quality, local experience.”



Through these developments, JETOUR is poised to strengthen its presence and cater to the diverse automotive needs of Kazakh consumers, ultimately aiming to create profound connections with its customer base and foster brand loyalty in this burgeoning market.