#United States #Chipotle #Newport Beach #Riot Games #2XKO

Chipotle and Riot Games Introduce the Chipotle Challenger Bundle

In an exciting collaboration between two industry giants, Chipotle Mexican Grill has partnered with Riot Games to unveil the Chipotle Challenger Bundle, available in Riot's latest free-to-play fighting game, 2XKO. This new addition not only highlights Chipotle's commitment to the Fighting Game Community (FGC) but also elevates the gaming experience by integrating food culture into the virtual arena.

The Chipotle Challenger Bundle features a range of digital items inspired by Chipotle’s well-known brand. Players who access this bundle will be able to customize their in-game avatars with exclusive gear. This includes stylish virtual apparel like hoodies, sweatpants, and sneakers, as well as accessories such as hats, sling backpacks, and stickers. Each item is designed to help gamers express their individuality while they battle it out in 2XKO.

To obtain the Chipotle Challenger Bundle, players need to make a digital order through the Chipotle app or Chipotle.com. By using the promo code “LETSDUO” during checkout, players can unlock all these exciting items. However, this offer is limited, available while supplies last, and is part of Chipotle's ongoing initiative to engage with the gaming community meaningfully.

Why Chipotle is Investing in Gaming

Chipotle's involvement with the gaming world isn't a new venture; the brand has consistently shown support for the FGC over the years. According to Chris Brandt, Chipotle's President and Chief Brand Officer, the company's goal has been to fuel gamers by not only making its menu items more accessible but also creating memorable partnerships with prominent titles in the gaming industry.

Brandt states, “Our continued support of the FGC allows Chipotle to integrate our food and brand into innovative gaming experiences. The Chipotle Challenger Bundle is just a glimpse of how we can provide exclusive offerings that resonate with the gaming community.”

The Chipotle Challenger Bundle is designed not just for aesthetic appeal but also bridges the virtual with the real. Players can now flaunt their love for Chipotle within the game and enjoy the flavors of the restaurant in reality—an experience that captures the spirit of multiplayer cooperation seen in 2XKO.

An All-Encompassing Experience with 2XKO

2XKO has been crafted to be a next-generation fighting game that features champions from League of Legends, known for its vibrant community and engaging gameplay. With its recent launch, 2XKO offers gamers a platform to test their skills in thrilling 2v2 combat. The partnership with Chipotle adds an exciting layer to the game, allowing players to share their victories not only through skill but also through uniquely defined styles that come with the Chipotle Challenger Bundle.

In addition to the bundle, players will receive a digital sticker titled “Bur-Rito Pls,” inspired by a popular meme in the Riot Games community. This feature is an additional fun aspect for players to engage with while interacting in lobbies, enhancing their overall gaming experience.

Looking Ahead: The Future of Chipotle and Riot Games

Chipotle and Riot Games have plans underway for more exclusive offerings in 2026, hinting at a continued partnership that promises to introduce exciting content for players. The introduction of the Chipotle Challenger Bundle serves as a testament to the brands' commitment to forging connections within the gaming community.

To find out more about the Chipotle Challenger Bundle and how to unlock your exclusive items, head over to chipotle.com/2XKO and dive into the action in Riot’s 2XKO.

This innovative collaboration not only exemplifies the growing relationship between food brands and gaming culture, but also sets a precedent for future partnerships that embrace the creativity and passion of the gaming community. As Chipotle continues to expand its presence in the digital realm, gamers can look forward to more unique experiences that blend real-life flavors with virtual adventures.