#United States #Atlanta #Scientific Games #SCiQ Technology #Georgia Lottery

Georgia Lottery Transforms Retail with SCiQ Technology

The Georgia Lottery Corporation is making waves by introducing the innovative SCiQ retail ecosystem, a technological advancement in the sale of instant scratch games. This initiative, launched in partnership with Scientific Games, aims to modernize the retail experience for players and enhance operational efficiency at over 1,500 locations throughout the state.

Revolutionizing Scratch Game Sales

With the SCiQ system, retailers are equipped with cutting-edge technology that improves how scratch games are sold and managed. This modern retail approach not only streamlines the purchasing experience for players but also enhances stock management for retailers. Real-time inventory tracking responds to potential out-of-stock issues, while advanced sales analytics aids in optimizing sales performance and strategic planning.

Gretchen Corbin, President and CEO of the Georgia Lottery Corporation, emphasized that the SCiQ technology aligns with the evolving retail environment and consumer expectations. She noted, "SCiQ brings a modern retail presence to our instant games, helping our retailers operate more efficiently and supporting our mission to maximize revenues for the HOPE Scholarship and Georgia Pre-K program."

Partnership History

This major advancement is the latest milestone in a long-standing partnership between the Georgia Lottery and Scientific Games, which has flourished since the Lottery's inception in 1993. The collaboration has led to the launch of the first scratch game and various promotions, including a new loyalty program expected to enhance player engagement.

John Schulz, President of the Americas for Scientific Games, expressed pride in bringing the benefits of SCiQ to Georgia, stating, "The Georgia Lottery has always been a forward-thinking partner, and this retail modernization initiative is another move to ensure future growth for its instant game business to sustain future funding for Georgia's students."

Advanced Features of SCiQ

SCiQ technology introduces several significant benefits for retailers, such as:

• - Real-time Inventory Tracking: Reduces instances of out-of-stock items, driving product sales.
• - Advanced Sales Analytics: Provides insights for better performance and planning.
• - Reporting Tools: Streamline operational time and deliver management insights.
• - Dynamic Digital Menu Boards: Enhance the in-store presence and promotion of scratch games, giving players real-time card updates.
• - Game Dispensing Bins: Secure products, minimize theft, and allow ticket-by-ticket operational tracking.

Overall, these innovations position the Georgia Lottery at the forefront of the retail gaming landscape, making it the number two organization in the world for scratch game sales per capita, according to La Fleur's 2025 World Almanac.

Conclusion

The implementation of SCiQ technology signifies a transformative step for the Georgia Lottery, demonstrating its commitment to modern retail solutions while ensuring a seamless experience for players. This initiative not only supports retailers but also contributes to the ongoing mission of funding educational programs throughout Georgia. With solid backing from Scientific Games, the Georgia Lottery is set to continue its growth trajectory in the dynamic landscape of instant games.

For more information on SCiQ technology or to explore the benefits of this retail ecosystem, visit Scientific Games' Website.