Jumex® Expands Its Reach with GoMix™ Gummies in the U.S. Market

Jumex® Expands Its Horizons

In an exciting development for snack lovers across the United States, Jumex®, the renowned brand celebrated for its authentic fruit beverages, is stepping onto a new stage. The company has announced the rollout of its first-ever gummy candies, known as Jumex GoMix™. This innovative product marks a significant expansion beyond the brand's traditional beverage offerings, providing fans with a fresh and enticing way to enjoy the flavors they love.

The Launch and Availability

The initial launch of Jumex GoMix™ gummies has taken place in select Albertsons stores located in West Texas and New Mexico. However, the company has ambitious plans to broaden its reach further. Upcoming availability at Walmart locations and online orders via jumexus.com are expected soon, indicating Jumex's commitment to making its new product accessible to a wider audience quickly.

This new line of gummies comes in two irresistible varieties: the Original Mix and the Spicy Original Mix. Each version showcases the brand's strength in flavor and authenticity. The Original Mix features the classic fruit selections that fans have enjoyed over the years, while the Spicy Original Mix introduces a unique kick with a dusting of cayenne pepper, appealing to those desiring a bolder taste experience.

Quality Ingredients, Authentic Flavor

Jumex GoMix™ gummies are crafted with care, utilizing real fruit juice, natural flavors, and colors, while notably avoiding high fructose corn syrup. This commitment to quality ingredients ensures that consumers are not only indulging in delicious sweets but are also enjoying snacks that align with a mindful approach to food. Flavors like Mango, Strawberry, Peach, and Guava draw inspiration from Jumex’s renowned nectars, further enhancing the brand's legacy.

Carlos Madrazo, Country Manager of Jumex USA, expressed his enthusiasm about this new product, stating, "With Jumex GoMix™, we're bringing the essence of our brand — real fruit, real flavor, and real joy — into an entirely new space. Consumers know and trust Jumex® for its quality and authenticity. GoMix™ is our way of celebrating those same values in a fun, modern format that connects with both new and longtime fans of the brand."

A Brand with a Rich Heritage

Founded in 1961, Grupo Jumex has long been a key player in the beverage market, known for its signature blue cans of nectar and a diverse product range that spans juices, nectars, and other innovative drinks. From humble beginnings as a family-run operation, Jumex has transformed into a global force in the beverage industry, with a presence in various international markets including the U.S. As Jumex USA continues to expand, the introduction of GoMix™ gummies is a clear indicator of the company's growth strategy based on product innovation and category diversification, aiming to share the richness of fruit with consumers around the world.

With this latest offering, Jumex is poised to not only capture the attention of existing fans but also to attract new consumers looking for a sweet and flavorful snacking option. Whether enjoyed alone or shared with friends, Jumex GoMix™ gummies promise to deliver an enjoyable experience that stays true to the brand's commitment to quality and flavor.