#Japan #Tokyo #Hallmark #Mother’s Day #Nakayoshi Tomodachi

Introducing New Mother's Day Cards from Hallmark

The renowned Japanese greeting card company, Hallmark Japan, is set to release a creative collection of Mother's Day cards featuring the beloved "Nakayoshi Tomodachi" LINE sticker series on March 9, 2026. These cards are designed to resonate with the sentiments of gifting to both biological and in-law mothers, exuding elegance and thoughtfulness in every detail.

Launched in July 2025, the "Nakayoshi Tomodachi" (translated as “Good Friends”) series has won the hearts of many, particularly women aged 50 and above. With an impressive 655,000 friends registered on their official LINE account and approximately 30 million stickers sent annually, it's clear that these stickers have become a source of joy for the older generation. With its gentle illustrations and warm sentiments, the new seasonal cards aim to capture the essence of Mother's Day in a unique and nostalgic way.

The Essence of Nakayoshi Tomodachi

The duo featured in this series includes Haru-chan, a laid-back character who loves gazing at the sky, and Fuu-kun, a lively and playful character who enjoys food. The joyful and heartwarming tales of friendship have made these characters ideal ambassadors for expressing affection, especially during special occasions like Mother's Day.

A New Look for Mother's Day Cards

The collection will feature 15 new items, of which two will be highlighted. The With Flowers series represents a creative triumph in card design by mimicking the texture and appearance of a real flower bouquet. Each card is engineered for a 3D effect, bringing dimension to everyday greetings. This distinct feature, along with the movable flower petals, allows for a unique experience. Visual details, such as flower vase designs that capture light beautifully, add to the charm, setting these cards apart from regular flat cards.

This season’s addition, the Carnation Card, embodies Hallmark's core belief in the evocative power of flowers. The motif emphasizes, "Always an flower by your side." Each component of the card is astutely crafted, with separate parts for the flowers and stems that respond to touch, swaying gently. This interaction not only elevates the aesthetic appeal but also imbues the card with a life-like quality.

Retail Availability

These delightful new offerings will be available at various specialty retailers and mass-market stores nationwide, including the official Hallmark online store. To explore the new Mother's Day card collection or to learn more about Nakayoshi Tomodachi, visit Hallmark's dedicated pages on their website.

Why Choose Hallmark?

Hallmark Cards, Inc., founded in 1910 in Kansas City, Missouri, has a legacy of over a century in the greeting card industry. Loved in more than 100 countries, Hallmark continues to uphold a brand mission of facilitating meaningful moments of connection and care between people. Their product lineup extends beyond greeting cards, encompassing various gift items designed to enrich lives and foster relationships.

The warmth and thoughtfulness inherent in Hallmark’s products make them an excellent choice for anyone looking to convey their feelings, especially during special occasions like Mother's Day. Additionally, Hallmark products are accessible through various online platforms, including their own online store and Rakuten.

For inquiries regarding this release, press representatives can contact Hallmark Japan through their dedicated email. As Mother's Day approaches, ensure to celebrate those special moments with Hallmark cards that combine creativity, sentiments, and memorable designs, making your gifting experience as heartwarming as the relationships you value.