OSIRO Corporation’s Art Subsidy System Promotes Culture and Employee Engagement
In a groundbreaking initiative, OSIRO Corporation, headquartered in Shibuya, Tokyo, has rolled out an art subsidy program called 'Touch the Art' aimed at immersing employees in the richness of art and culture. The company’s mission is clear: to help transform Japan into a cultural powerhouse. Through this subsidy program, employees are entitled to claim up to 30,000 yen monthly for expenses related to art and cultural activities. This generous allowance covers a wide array of experiences, from museum admissions to purchasing artwork, tickets for music events and movies, and even fashion items that support local designers.
The purpose behind this initiative, driven by CEO Hirokazu Sugiyama, is to encourage employees to engage with artistic endeavors. By actively participating in the arts, it is hoped that employees will experience 'nourishment for the soul,' effectively rejuvenating their mental and emotional well-being.
Recent surveys reveal significant uptake of the 'Art Subsidy'. Nearly every employee utilizes this program each month, with an impressive 93% reporting an increase in their exposure to art and culture since joining OSIRO. Testimonials from employees highlight the positive impacts this initiative has had. Many share that the financial assistance lowers barriers to entry, allowing them to visit galleries, acquire books, and enjoy live performances more frequently.
Here are some reflections shared by OSIRO employees:
A detailed analysis of the art subsidy’s impact over the past year revealed a staggering 1,279 claims made by employees. The category receiving the most support is 'Books,' which constitute about 42% of the claimed expenses. Following books, 'Fashion' accounts for approximately 18%, and 'Event-related' expenses make up about 11%. Around 87% of employees noted a heightened frequency in purchasing books since the launch of the art subsidy, indicating a cultural enrichment within the company.
Employees utilize the subsidy for various types of reading materials, including novels, comics, and magazines. The 'Fashion' category demonstrates a broad utilization of funds on clothing, hats, accessories, and footgear. Moreover, 'Event-related' expenses include tickets to concerts, plays, and sports events, encouraging employees to celebrate their shared experiences through merchandise that serves as reminders of the events they've attended.
It’s crucial to note that utilizing the 'Art Subsidy' is more than just a financial transaction; there's an expectation to share experiences on the company’s community site. This creates opportunities for team members to interact and bond over their shared artistic discoveries.
A recent report showcased how employees are encouraged to discuss what they've experienced in the art world, fostering an engaged culture of sharing. These reports not only clarify each member's interests but also serve as conversation starters, leading to deeper connections among team members.
A particular report from one team member expresses profound gratitude for the opportunity the 'Art Subsidy' offers:
The success of this program speaks volumes about OSIRO’s commitment to enhancing workplace culture through cultural engagement. While the company is dedicated to providing innovative services, it equally values initiatives that enrich the cultural landscape of society.
Looking ahead, OSIRO aims to further bolster support for arts and foster a community atmosphere through both financial incentives and shared experiences.
About OSIRO Corporation:
OSIRO focuses on bringing creators, artists, businesses, and audiences together through its community platform designed to enrich connections and promote long-term relationships within the arts. The platform emphasizes not just sharing information but also sharing emotions, creating a nurturing environment for all who partake in the arts.
For further inquiries, please contact the OSIRO Corporation Public Relations contact, Fujishima, at 050-3555-1146 or via email at [email protected]. You can also view our media kit online.
The purpose behind this initiative, driven by CEO Hirokazu Sugiyama, is to encourage employees to engage with artistic endeavors. By actively participating in the arts, it is hoped that employees will experience 'nourishment for the soul,' effectively rejuvenating their mental and emotional well-being.
Recent surveys reveal significant uptake of the 'Art Subsidy'. Nearly every employee utilizes this program each month, with an impressive 93% reporting an increase in their exposure to art and culture since joining OSIRO. Testimonials from employees highlight the positive impacts this initiative has had. Many share that the financial assistance lowers barriers to entry, allowing them to visit galleries, acquire books, and enjoy live performances more frequently.
Here are some reflections shared by OSIRO employees:
- - 'The financial support has made it easier to visit art galleries, purchase works from artists, and buy books that intrigue me.'
- - 'I've found myself buying designer clothes more often, enhancing my personal style.'
- - 'Going to the cinema has become a regular activity again, even watching the same film twice! It’s also encouraged me to watch musicals for the first time.'
- - 'I now attend international concerts with ease, even if the ticket prices are on the higher side.'
A detailed analysis of the art subsidy’s impact over the past year revealed a staggering 1,279 claims made by employees. The category receiving the most support is 'Books,' which constitute about 42% of the claimed expenses. Following books, 'Fashion' accounts for approximately 18%, and 'Event-related' expenses make up about 11%. Around 87% of employees noted a heightened frequency in purchasing books since the launch of the art subsidy, indicating a cultural enrichment within the company.
Employees utilize the subsidy for various types of reading materials, including novels, comics, and magazines. The 'Fashion' category demonstrates a broad utilization of funds on clothing, hats, accessories, and footgear. Moreover, 'Event-related' expenses include tickets to concerts, plays, and sports events, encouraging employees to celebrate their shared experiences through merchandise that serves as reminders of the events they've attended.
It’s crucial to note that utilizing the 'Art Subsidy' is more than just a financial transaction; there's an expectation to share experiences on the company’s community site. This creates opportunities for team members to interact and bond over their shared artistic discoveries.
A recent report showcased how employees are encouraged to discuss what they've experienced in the art world, fostering an engaged culture of sharing. These reports not only clarify each member's interests but also serve as conversation starters, leading to deeper connections among team members.
A particular report from one team member expresses profound gratitude for the opportunity the 'Art Subsidy' offers:
- - 'Since joining OSIRO, my visits to theaters and galleries have dramatically increased. It reminds me of my youthful enthusiasm for cinema and rekindles my passion for life.'
- - 'Being updated on my colleagues’ artistic explorations has opened new avenues for engagement and interaction among employees.'
The success of this program speaks volumes about OSIRO’s commitment to enhancing workplace culture through cultural engagement. While the company is dedicated to providing innovative services, it equally values initiatives that enrich the cultural landscape of society.
Looking ahead, OSIRO aims to further bolster support for arts and foster a community atmosphere through both financial incentives and shared experiences.
About OSIRO Corporation:
OSIRO focuses on bringing creators, artists, businesses, and audiences together through its community platform designed to enrich connections and promote long-term relationships within the arts. The platform emphasizes not just sharing information but also sharing emotions, creating a nurturing environment for all who partake in the arts.
For further inquiries, please contact the OSIRO Corporation Public Relations contact, Fujishima, at 050-3555-1146 or via email at [email protected]. You can also view our media kit online.
Topics People & Culture）
【About Using Articles】
You can freely use the title and article content by linking to the page where the article is posted.
※ Images cannot be used.
【About Links】
Links are free to use.