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Uncrustables® Partners with Myles Garrett

Uncrustables®, a well-known brand for crustless sandwiches, has recently announced an exciting new partnership with NFL star Myles Garrett. Coming off one of the most impressive seasons in league history, Garrett will join Team Uncrustables® as an official performance partner. This collaboration marks a significant step for Uncrustables® to strengthen its ties to the football culture, an arena where their products are already a staple in locker rooms across the sport.

Known for his prominence on the field, Garrett is not just a decorated defensive end but also recognized as one of the sport's elite athletes. His unparalleled performance through a historic season makes this partnership especially meaningful. Uncrustables®, a brand already trusted by athletes for its convenience and nutrition, finds a perfect match in Garrett’s intense preparation and consistent performance.

As Jessica Fair, Vice President of Marketing at The J.M. Smucker Co., stated, "Our partnership with Myles Garrett celebrates not just one of the incredible athletes of the sport but also the deep connection Uncrustables® holds with the football community." Uncrustables sandwiches have been a reliable snack for players looking to stay energized throughout the demanding football season.

For Garrett, incorporating Uncrustables into his daily routine has been seamless. He commented, "My schedule and training demands consistency — especially during the season. Uncrustables have been part of my routine because they're convenient, they taste great, and they give me quick, dependable fuel when time is tight." This statement underscores the brand's synergy with the rigorous lifestyle of professional athletes, where every meal must support peak performance.

Through this partnership, fans and consumers can look forward to seeing Garrett in forthcoming Uncrustables advertising campaigns, as well as digital initiatives that highlight how the brand plays a crucial role in both the preparation and performance of athletes. Additionally, Garrett will help promote new product innovations, which include exciting offerings like Up Apple™ and Bright-Eyed Berry™, both packed with 12 grams of protein to fuel a busy day.

In the upcoming weeks, more content featuring Garrett will be showcased on various social media and digital platforms. The messaging will further solidify Uncrustables® position as a trusted snack choice that aligns with the demands of athletic performance. This development not only elevates Uncrustables® within sports marketing but also reinforces its connection with everyday fans who admire the hardworking athletes they cheer for.

As a brand under The J.M. Smucker Co., Uncrustables® continues to innovate and expand its reach, ensuring that athletes and consumers alike enjoy nutritious and tasty food options. With an unwavering commitment to quality and responsible operation, Uncrustables® and its new partnership with Myles Garrett set the stage for enticing new marketing directions that resonate with the sports community.

For more updates on Uncrustables® and Myles Garrett's partnership, stay tuned to their social media channels. It’s a partnership that promises to delight fans and elevate snacking for all enthusiasts of the sport.