#Japan #Shibuya #Photomatic #New Year Campaign

Capture Your Genuine Self at Photomatic's New Year's Campaign

As we step into 2026, the self-photo brand Photomatic invites you to celebrate the New Year by capturing your true moments. Photomatic, managed by Pichive Co., Ltd., a subsidiary of Kitamura Holdings Group, will hold a special New Year Campaign from January 1 to January 31, 2026. The campaign will be hosted at their flagship store, Photomatic Shibuya Dogenzaka, along with their official Instagram page.

Located in the ever-evolving district of Shibuya, the Photomatic Shibuya Dogenzaka store has transformed from a mere photo spot to the new urban symbol attracting a diverse crowd. Following its opening one year ago, it has become a bustling hotspot for people of various nationalities, ages, and genders who are eager to preserve their everyday moments.

Why is Photomatic Shibuya a Trendy Destination?

The unique appeal of Photomatic lies in its ability to provide high-quality, candid photography. It enables users to capture their authentic selves without the embellishments often associated with traditional photo shoots. This authenticity resonates especially in today’s world, where consumers are inundated with curated images. Photomatic has become a refreshing retreat for visitors looking for genuine reflections of themselves.

As we embark on a new year, Photomatic is determined to offer even more guests the joy of recording their irreplaceable moments in 2026.

Two Exciting New Year Campaigns

1. Instagram Free Photo Shoot Ticket Lottery

Whether you have visited before or this is your first experience, this campaign invites everyone to join! Follow Photomatic Japan on Instagram and like the campaign post to enter.

• - Application Period: January 1, 2026 - January 31, 2026
• - Prize: Free photo shoot ticket at Photomatic Classic Booth in Shibuya Dogenzaka. (Upgrades to Multi Booth tickets available during limited staff hours).
• - Total Winners: 100

Notes: The results of the lottery will be announced via direct message on Instagram around mid-February 2026. Ensure your account settings allow messages from @photomatic_japan.

2. Lucky Card Bonus at Shibuya Dogenzaka

In appreciation of our loyal customers, we are offering a surprise gift: a Lucky Card. If you take pictures at the Classic Booth using designated frames, you may receive a Lucky Card for a free shoot on your next visit. Additionally, one lucky winner among those who receive the card will win the popular Korean digital camera text.me!

• - Campaign Name: Lucky Chance Campaign
• - Duration: January 2, 2026 - January 31, 2026
• - Eligibility: Capture your memories using Winter Japanese Culture / France Peinture / Wishcore frames to qualify.

For customers already familiar with Photomatic and its historical relevance, the store features a variety of photo booths designed for an immersive experience. The First Floor hosts the Classic Booths, while the Second Floor surprises us with the Multi Booths that allow high-angle and full-body shots. The brand prides itself on being accessible to everyone.

What is Photomatic?

Founded in 2018 by Hong Soon-hyun, Photomatic was born from a desire to let individuals take their own portraits without a photographer. This concept, combined with meticulously designed environments and lighting, allows anyone to capture their perfect moments. Popular among celebrities—including famous K-pop artists—Photomatic has made its grand entry into Japan in partnership with Kitamura Holdings Group in 2024, sharing new experiences with customers across the nation.

To find out more or participate in our campaigns, visit us at the official website Photomatic or follow us on social media. Experience the new trend of authentic photography in the heart of Shibuya, and let's embrace 2026 together with memorable snapshots!

Location: 2-29-6 Dogenzaka, Shibuya, Tokyo
Hours: 10:00 AM - 10:00 PM (1F open 24/7)