#Japan #Tokyo #Premium #Famima #Millefeuille

New Premium Delight from Famima: Millefeuille Chocolat

On May 6, 2025, Famima will delight chocolate lovers with the release of its Millefeuille Chocolat, a high-quality chocolate baked good available exclusively at approximately 16,200 Famima stores nationwide. Priced at 304 yen (including tax 328 yen), this product is part of Famima's premium brand line known as Famimal PREMIUM, which aims to bring joy to customers through exceptional quality and taste.

A Step Beyond Ordinary Treats

Famima's commitment to high standards is evident in their product offerings. The Famimal PREMIUM line focuses on using carefully selected ingredients and crafting processes that meet stringent internal criteria. With the rising trend in high-quality chocolate consumption, Famima has responded by introducing premium chocolate offerings, initially launched in October 2024 with positive customer feedback.

The Millefeuille Chocolat features a specially crafted dark chocolate that enhances the richness of the cocoa bean flavor while harmonizing beautifully with the baked layers. This innovative treat combines crispy puff pastry layered with cream made from Madagascar vanilla beans, all covered in a melt-in-your-mouth dark couverture chocolate.

This exquisite balance between the sweet yet sharp dark chocolate and the flaky pastry makes it the perfect treat for those seeking a tiny indulgence in their everyday lives. Perfect for any time of the day, it encapsulates a moment of pleasure that customers deserve.

Product Details

• - Product Name: Millefeuille Chocolat
• - Price: 304 yen (including tax 328 yen)
• - Release Date: May 6, 2025
• - Available Regions: Nationwide
• - Content Description: The treat features layers of crispy puff pastry and a cream infused with Madagascar vanilla beans, enveloped in a rich dark chocolate coating. The chocolate is made from high-quality couverture that melts in the mouth for an elevated experience.

Note: Images shown are for visual purposes only. Prices are inclusive of an 8% consumption tax. Availability may vary by store, and the product is limited in quantity, available until stocks last.

Aiming for Customer Connection

Famima’s philosophy, “With you, the convenience store, Famima,” emphasizes a commitment to being part of the community and building connections with each customer like family. They strive to be an indispensable part of consumers' daily lives, going beyond convenience.

Ambitions for Famimal

Famima boasts over 1,000 private brand items under the Famimal line, including high-quality processed foods, snacks, daily necessities, drinks, and more. Their range includes Famimal KITCHEN for prepared meals, Famimal Bakery for fresh bread, and Famimal Sweets for delightful desserts. Each product line aims to enrich family routine and provide enjoyable experiences for consumers.

The brand name and logo communicate trust and recognition, showcasing the quality of Famima's offerings. The inclusive design appeals to a broad demographic, ensuring that customers from all walks of life resonate with the brand's values.

At Famima, their mission is to deliver daily happiness encapsulated in delicious and safe products, ensuring family homes are filled with quality options that everyone can enjoy. The launch of Millefeuille Chocolat reinforces their commitment to enhancing the lives of their customers through exquisite indulgence.