#USA #Paris Baguette #Moonachie #Zac Sulma #bakery franchise

Paris Baguette Welcomes Zac Sulma as New Chief Operating Officer

In an exciting development for the French-inspired bakery café, Paris Baguette has appointed Zac Sulma as the new Chief Operating Officer. With a robust background in hospitality and multi-unit operations, Sulma is set to play a pivotal role as the brand embarks on a journey to significantly expand its footprint in the United States from 260 locations to a goal of 1,000 by the year 2030.

The announcement was made on November 10, 2025, from Moonachie, New Jersey, highlighting the bakery’s strategic plans for operational excellence and franchisee growth. CEO Darren Tipton expressed enthusiasm about Sulma’s induction into the Paris Baguette family, noting that his extensive experience aligns beautifully with the company’s ambitions. "His proven track record and people-first approach make him an invaluable asset for our continued growth and success."

Sulma brings with him an impressive resume that includes extensive experience in enhancing operational frameworks within the entertainment and hospitality sectors. His mission at Paris Baguette will not only focus on operational processes but also on supporting existing franchise owners.

"I’m incredibly excited to be at Paris Baguette. The culture here emphasizes success while maintaining a strong people-first mentality," stated Sulma. He articulated his commitment to achieving the ambitious unit goal, stressing the importance of functional excellence in delivering high-performing café experiences. "We see reaching 1,000 cafés not just as a finish line but as a commitment to maintaining exceptional operational performance for our current locations."

Sulma's leadership philosophy acknowledges that the success of franchisees is intertwined with the success of the brand itself. He emphasizes that it is crucial to enhance the operational support available to both new and existing franchise owners, ensuring long-term sustainability for all parties involved.

As the industry continues to change, Sulma’s insights will be instrumental in reinforcing the bond between franchisees and the corporate team. "Remembering who got us to this point and valuing the contributions of our established franchisees will be vital as we work to attract new partners who share our vision," he remarked. This focus resonates deeply with Paris Baguette's mission of creating community-oriented bakery cafés that serve as neighborhood staples.

About Paris Baguette

Paris Baguette is a global bakery café franchise with over 4,000 locations worldwide, having first launched in the United States in 2015. Known for its commitment to providing customers with exceptional service and quality baked goods, the brand is positioned among the top franchise opportunities in its category. Daily, expert bakers, cakers, and baristas contribute to crafting experiences that evoke joy and warmth for guests.

For more information about becoming a Paris Baguette franchisee, visit Paris Baguette Franchise Opportunities.

With Sulma at the helm of operations, Paris Baguette is poised to not only reach its ambitious expansion goals but also to strengthen its community roots across the United States, reaffirming its commitment to quality and customer satisfaction in every neighborhood it serves.