OutKick Reports Impressive Growth in Audience Engagement for October 2025
OutKick Reports Impressive Growth in Audience Engagement for October 2025
OutKick, a rapidly expanding multimedia sports platform, concluded October 2025 with remarkable month-over-month growth metrics, showcasing its increasing stature in the sports media arena. The platform recorded a total of 24 million multiplatform views, representing an 8% increase compared to September 2025. Moreover, it accumulated 20 million multiplatform minutes, marking a 2% rise from the previous month. These impressive figures underscore the growing audience interest and engagement across OutKick’s various content channels.
According to Comscore data, OutKick attracted 4.1 million unique visitors across desktop and mobile platforms during October. Furthermore, the platform's performance in the crowded sports media landscape was highlighted by its achievement of 14.8 million total digital multiplatform unique visitors, positioning OutKick 21st among over 350 sports entities in October 2025. This ranking surpassed notable competitors including DraftKings, Awful Announcing, Complex Sports, and AP News-Sports.
Gary Schreier, OutKick's Senior Vice President and Managing Editor, attributed this success to the platform's commitment to delivering comprehensive and compelling sports coverage. He commented, "OutKick continues to provide in-depth coverage across the sports industry. In October alone, OutKick was the tip of the spear on betting allegations against players and coaches in the NBA and broke news on the coaching carousel in college football. This is a direct result of the platform's growth."
In addition to this impressive growth in views and minutes, OutKick's social media presence also flourished, as it garnered over 807,000 social actions across platforms such as Facebook, X (formerly Twitter), and Instagram. Additionally, it achieved more than 12.8 million total video views on these platforms, as reported by Comscore Social metrics for October 2025. These statistics demonstrate that OutKick is not only increasing its viewership through webpages and apps, but is also successfully engaging audiences on various social media channels.
OutKick has established itself as a critical player at the intersection of sports content, culture, and news. Founded by Clay Travis and currently owned by FOX Corporation, OutKick features a diverse range of voices including reporters, hosts, and contributors who deliver a vibrant array of sports-related content. The platform is accessible through its official website, www.OutKick.com, as well as via video livestreams, social media interactions, podcasts, and radio broadcasts. This multifaceted approach has allowed OutKick to connect with tens of millions of sports fans every month.
The ongoing growth of OutKick in both audience engagement and content dissemination suggests a bright future for the platform as it continues to expand its footprint in the competitive sports media landscape. As the platform evolves, it will be exciting to see how it shapes the conversation around sports, betting, and news in the upcoming months.
For more information about OutKick, visit www.OutKick.com.
Topics Entertainment & Media）
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