#Japan #Yamagata #Smile Project #Canon MJ #Yamadera

Exploring Yamadera: A Photography Experience for All

The Yamagata Prefectural Chuo High School's School of Humanities and Sciences recently hosted a unique photography program called “Capturing Yamadera through Camera and Collage.” This initiative, in collaboration with Canon Marketing Japan, took place on October 19, 2025, and aimed to enhance the region's cultural appeal while contributing to the ongoing recovery efforts from the Great East Japan Earthquake through the “Smile Project.”

About Yamadera

Yamadera, also known as Risshakuji, is a prominent temple located at the foot of Mt. Hoju in Yamagata City, renowned for its breathtaking scenery and tranquility. It is famously associated with the renowned haiku poet Matsuo Basho, who penned verses inspired by the sounds of the cicadas in this serene environment. This historical site draws numerous visitors, offering them a chance to immerse themselves in its cultural richness.

Canon Marketing Japan joined forces with Chuo High School to promote the historical and natural beauty of Yamadera. By engaging students and local families in artistic exploration through photography, the program seeks to illuminate the area's attractions and foster community unity.

Program Highlights

During the photography program, a group of 16 participants, including students and their parents, embarked on a journey through Yamadera, visiting notable spots like the Godai-do and the Okunoin. Each participant captured the beauty of nature and the depth of local culture from their unique perspectives.

The culmination of the event involved participants selecting their favorite photographs, which were then printed to create original collages. This hands-on activity allowed them to memorialize their experiences and express the community’s charm through their artistry. Feedback from families underscored the success of the program: “We shared an enjoyable time discussing through the lens of our cameras. Experiencing Yamadera this way revealed new perspectives and discoveries for us.”

Educational Impact

This initiative represents a novel pattern of community engagement through inquiry-based learning, driven by high school students. Combining the rich history, culture, and natural beauty of the region with corporate support, the program stands as a valuable model of local collaboration. Canon Marketing Japan provided not only camera rentals and photography assistance but also printing services, enriching the learning experience for the participants. Through this program, children were able to engage with society directly, deepening their meaningful learning experiences.

About the Smile Project

The “Smile Project,” launched by the Canon MJ group in January 2012, aims to support the Tohoku region's recovery and revitalization efforts following the Great East Japan Earthquake. With a theme of “Let’s Enjoy Photography,” this initiative strives to enhance communication among people and nurture the hearts of children in the affected areas. The program continues to foster joyful connections while documenting and sharing the evolving narratives of these communities.

For inquiries regarding this initiative, please reach out to the Tohoku Recovery & Revitalization Promotion Office at Canon Marketing Japan: 022-217-3204.

For more information, visit the Smile Project's official page: Smile Project.