#USA #New York #PR Agency #Juliette Group #BeautyMatter

JGroup Honored as Best PR Agency Finalist

In a commendable achievement, Juliette Group (JGroup) has been recognized as a finalist for the prestigious Best Public Relations Agency at the 2025 BeautyMatter Awards. This accolade marks the second consecutive year the firm has earned this honor, further solidifying its reputation in the beauty industry.

Founded by Juliette Levy, JGroup has effectively combined the agility of a public relations agency with the personalized approach of an in-house team. Since previously winning the title in 2024, JGroup has transformed into a comprehensive marketing partner that harnesses editorial instincts, cultural awareness, and impactful strategies. While maintaining its boutique roots, the agency has broadened its scope to encapsulate the entire communications spectrum without forgoing the high-touch service that distinguishes it from its competitors.

Offering a diverse suite of services, JGroup's expertise spans traditional brand communications, public relations, paid media, influencer collaborations, and experiential production. The agency is adept at turning disruptive ideas into reality through insightful storytelling and a keen understanding of market trends. By correlating a brand's identity with current societal interests, JGroup creates vibrant narratives that resonate with audiences and stakeholders alike.

Juliette Levy, the Founder and CEO, expressed her gratitude for being recognized by BeautyMatter, stating, “It’s an incredible honor for Juliette Group to be named a finalist for the second year in a row. We are proud to stand alongside exceptional agencies, and it’s thrilling to see the visionary brands we represent being acknowledged as well. This recognition fuels our passion and deepens our commitment to shaping the future of beauty through meaningful storytelling.”

The BeautyMatter Awards, which highlight the remarkable contributions of professionals in the beauty industry, honor those who influence and define the future of beauty. According to Kelly Kovack, the founder and CEO of BeautyMatter, this recognition is reserved for those who demonstrate excellence by merit, underscoring JGroup's role in elevating standards within the industry.

Over the past seven years, JGroup has collaborated with trailblazing brands revolutionizing the beauty sector, including rhode, Huda Beauty, Kayali, Tatcha, Beautyblender, amika, Olive June, and Beauty of Joseon. Whether revitalizing a well-established brand or launching a viral marketing campaign, JGroup positions itself as both cultural translators and innovative problem solvers.

The agency’s commitment to excellence in public relations and marketing enables brands to craft compelling stories, ensuring they reach the right target audience and achieve a lasting impact in a fast-paced and ever-evolving market.

For more information about Juliette Group and its services, visit JGroup's website or check out their Instagram at @thejuliettegroup.

About BeautyMatter

Founded in 2016, BeautyMatter has rapidly emerged as a go-to source for anyone in the beauty sector. Built on years of experience, it serves as an essential platform that connects beauty professionals by providing insightful content that is informative and inspiring. BeautyMatter aims to equip leaders in the beauty industry with the knowledge and tools necessary for navigating the complexities of the market, pushing boundaries, and cataloging the evolving regulations. By focusing on actionable insights and meaningful relationships, BeautyMatter continues to help shape the future of beauty.