#Japan #NanDora #Numazu #Azul Claro #Yamamoto Hifuku

'WE ARE STAR OVERALL’S: A Day of Celebration and Team Spirit

On June 21, a remarkable event named 'WE ARE STAR OVERALL’S DAY' took place during the home game of Azul Claro Numazu at the Aitakawa Sports Park. This event was a collaborative effort between Yamamoto Hifuku, the official suit supplier of the team, and Nandora, an innovative app developed by Nandora Inc. that connects sports and entertainment experiences.

With the tagline of innovation and excitement, the day promised a plethora of activities aimed at enhancing the match-day experience for attendees. From quiz competitions linked to the Nandora app to special gifts, every aspect of the event aimed to celebrate the vibrant community of Azul Claro supporters.

Engaging Activities and Prizes

The event featured an interactive quiz powered by the Nandora app, where fans could test their knowledge and predict game developments. This year, the quiz included unique questions that necessitated visiting the Yamamoto Hifuku booth, along with challenges to predict the first 15 minutes of the match. The lively atmosphere encouraged attendance and engagement, fueling fans' passion for their team.

Participants who excelled in the quiz were rewarded with exclusive prizes, including tote bags embroidered with special Azul Claro designs from Yamamoto Hifuku’s denim brand 'STAR OVERALL'. Additionally, the first 500 quiz participants received a unique Asul-kun card, while shoppers at the Yamamoto Hifuku booth earned rare player cards based on their purchase amount.

Moreover, the event included an exciting limited giveaway—'WE ARE STAR OVERALL’S' logoed scarves for the first 1000 attendees, and participation in a social media campaign that offered three limited edition hickory shoulder bags as prizes for those who uploaded their experiences online using designated hashtags while wearing STAR OVERALL apparel.

A Meaningful Collaboration

The collaboration was more than just entertainment; it was part of the 'Sharen!' project initiated by the J-League promoting social responsibilities between clubs and local communities. Attendees had the opportunity to participate in SDG-inspired workshops utilizing denim waste and old uniforms, which garnered significant interest and a lottery-style entry due to high registration rates.

The day ended on a high note as many supporters came together, united in their enthusiasm for Azul Claro Numazu. It highlighted the strength of community bonds, as Yamamoto Hifuku, Nandora, and the supporters collectively cheered on their team.

The successful integration of technology and sports experience via the Nandora app at this event showcases its contribution to connecting digital engagement with real-life interactions, creating memorable fan experiences.

About the Collaborators

Yamamoto Hifuku Co., Ltd.

Founded during the Taisho era, Yamamoto Hifuku has a rich history rooted in the fabric of Japanese workwear, meeting the needs of various industries over the past century. They continue to excel in creating original uniforms and workwear with a commitment to quality craftsmanship.

Nandora Inc.

Nandora is an energetic startup focused on revolutionizing the sports and entertainment landscape through its engaging app. It offers sports fans a new dimension of viewing and interaction, making it an essential platform for modern sports enthusiasts.

For further details, check out the official websites for Azul Claro Numazu, Yamamoto Hifuku, and STAR OVERALL. With consistent efforts to engage the community and promote innovative sports experiences, both companies are elevating the standard of supporter interaction in sports today.