WÜRTH Group to be Title Sponsor for WÜRTH 400 NASCAR Race at Texas Motor Speedway

WÜRTH Group Partners with Texas Motor Speedway for WÜRTH 400

On May 4, 2025, the WÜRTH 400 presented by LIQUI MOLY will take center stage at the renowned Texas Motor Speedway, capping off an electrifying weekend filled with NASCAR racing. This year, the Würth Group, a leader in assembly and fastening materials, has been announced as the title sponsor for this much-anticipated NASCAR Cup Series race.

A Weekend of Racing Excitement

The WÜRTH 400 weekend will not only feature the NASCAR Cup Series, but will also host the NASCAR Xfinity Series Andy's Frozen Custard 300 and the NASCAR CRAFTSMAN Truck Series SpeedyCash.com 250, adding to the electric atmosphere expected at the speedway. Additionally, from May 1 to 3, the Kubota High Limit Racing series will showcase winged sprint cars on the Texas Motor Speedway Dirt Track, promising a thrilling week of diverse motorsports activities for fans.

Würth Group and Their Legacy in Motorsports

Würth has been a prominent name in motorsports since 2012, starting with its collaboration with Team Penske. The company has supported champion drivers including Sam Hornish Jr., Brad Keselowski, and, more recently, current NASCAR Cup Series Champion Ryan Blaney along with Joey Logano. Thomas O'Neill, Executive Vice President of Würth, expressed excitement over the partnership, stating, "We are pleased to extend our partnership further in motorsports with Texas Motor Speedway for the upcoming May NASCAR Cup Series race."

With a strong international footprint, the Würth Group has established itself as a trusted name in the automotive and industrial sectors, supplying a wide range of high-quality products including screws, anchors, tools, and chemical-technical products across 80 countries.

Highlighting the Event

Mark Faber, Executive Vice President and General Manager of Texas Motor Speedway, highlighted the significance of the WÜRTH 400, noting that it would showcase both high-octane action and the innovative spirit of the Würth Group. He stated, "The race will cap off an incredible week of racing and entertainment with a fiesta flair..." This sentiment reflects the excitement and atmosphere that attendees can expect throughout the event.

LIQUI MOLY Joins the Partnership

Adding further prestige to the WÜRTH 400 is LIQUI MOLY, a respected global leader in automotive lubricants and chemicals. This partnership marks LIQUI MOLY's expansion into the NASCAR Cup Series, and its Marketing Director, Eva Brendle Tran, expressed enthusiasm over the collaboration, stating that it allows the brand to connect with passionate fans while reinforcing their commitment to quality and innovation. LIQUI MOLY has already built a strong legacy in motorsports with notable involvement in Formula 1 and other prestigious racing series.

A Future-Driven Partnership

Würth's decision to partner with Texas Motor Speedway represents a strategic move after previously sponsoring races at Dover Motor Speedway. The new partnership is aimed at reaching a broader audience in Texas, aligning with their goal to expand their visibility within America's diverse motorsports community.

For fans eager to attend, tickets for the WÜRTH 400 and camping options for the weekend are already on sale, offering special pricing and payment options. There's a lot to look forward to, including a vibrant Fan Zone and a variety of entertainment options throughout the race weekend.

In conclusion, the WÜRTH 400 at Texas Motor Speedway promises not only to be a thrilling race day but also an event filled with community spirit, showcasing excellence and passion for motorsports from both Würth and LIQUI MOLY. Don’t miss out on this exciting opportunity to be part of an unforgettable weekend!

For more details on tickets and the event schedule, fans can visit the Texas Motor Speedway's official website.