#Japan #Tokyo #PRIZMA #ABEMA #Hiromichi Shizume

Free Seminar on Media Strategies

Join us for an enlightening seminar on June 5, where Hiromichi Shizume, the first producer of ABEMA, will share insights on how to effectively engage with media in today's information-rich environment. This event focuses on understanding the criteria for data that captivates program creators and exploring the increasing significance of carefully designed media releases in achieving coverage.

Seminar Overview

In a world overflowing with information, it’s crucial to comprehend the nuances that distinguish newsworthy content from non-newsworthy content. The seminar will delve into questions like, "Why isn’t my press release picked up by the media?" and "What differentiates valuable information from trivial data?" Understanding the perspective of program creators is vital for anyone interested in enhancing their media presence.

In this exclusive session, attendees will benefit from:

• - Insights into the requirements for content that catches the attention of television programs.
• - The value of impactful data in public relations strategies.
• - Practical tips for leveraging survey releases effectively in PR initiatives.

Key Speakers

• - Hiromichi Shizume: A veteran television producer and director who started his career at TV Asahi, Shizume has reported on significant events such as the Hanshin Earthquake and served as a director for high-profile news programs. He played a pivotal role in launching ABEMA and now operates independently in various media and production fields.
• - Koki Sugimoto: As the CEO of PRIZMA, Sugimoto has made strides in PR and marketing since joining General Link and has been pivotal in establishing effective communication strategies, including comic promotions.
• - Takashi Yamagata: Responsible for guiding business management at CONNECTED MATERIAL, Yamagata brings extensive experience from advertising and media sales, focusing on marketing support and innovative PR solutions.

Agenda

• - Introduction to Survey Releases: Overview by PRIZMA (10 minutes)
• - Creating Newsworthy Information: Insights by Hiromichi Shizume (20 minutes)
• - Q&A Session: Engage with the speakers (15 minutes)
• - Introduction to n=FACT: Presentation by CONNECTED MATERIAL (5 minutes)
• - Networking Session: A chance for PR professionals to connect and collaborate (60 minutes)

Networking Opportunity

After the seminar, a Networking Gathering for public relations professionals will provide an excellent platform for exchanging media strategies and staying updated on industry trends. This informal setting will encourage attendees to share ideas and expand their networks over light refreshments.

Event Details

• - Date: Thursday, June 5, 2025
• - Time: 17:00 - 19:00 (The networking session starts at 18:00)
• - Location: Ark Mori Building 35F, 1-12-32 Akasaka, Minato, Tokyo
• - Cost: Free
• - Registration: Deadline is the same day, June 5, 2025, by 13:00

Registration Link

For further information and to sign up, please visit: PRIZMA Seminar Registration

Don’t miss this unique chance to gain invaluable insights into shaping your media approach and enhancing your public relations strategies with expert knowledge from industry veterans. We look forward to welcoming you!