#Japan #Tokyo #Ad-Virtua #game advertising #ad-tech Tokyo

Ad-Virtua to Showcase at ad:tech Tokyo 2025

Ad-Virtua, a company specializing in metaverse and in-game advertising solutions, is set to exhibit at ad:tech Tokyo 2025, taking place at Tokyo Midtown on October 23-24, 2025. With a mission to revolutionize how brands connect with gamers, Ad-Virtua offers an advertising platform that allows users to programmatically display video ads on monitors placed within games, akin to outdoor billboard advertising.

Experience the Future of Advertising

At the event, Ad-Virtua's booth will feature a unique setup where attendees can experience the ease of deploying monitor advertisements using a simple drag-and-drop interface. This no-code solution empowers game developers and advertisers to integrate marketing seamlessly into gaming environments. Participants will have the chance to engage in a treasure hunt game where they can win a total of ¥1 million in advertising slots if they successfully clear the game challenges.

This interactive demonstration is designed to illustrate the effectiveness of Ad-Virtua's platform and how advertisers can creatively engage with their audience in a virtual space. The Ad-Virtua experience not only aims to attract users but also seeks to foster relationships between advertisers and game developers, providing them with valuable marketing tools.

Event Highlights

Ad-Virtua Booth Features:

• - Interactive Demonstrations: Witness firsthand how easy it is to set up advertisements in games, enhancing user experience while creating an innovative ad space.
• - Exclusive Giveaways: Game developers who meet specific criteria during the event will receive advertising credits to elevate their promotional efforts.
• - Treasure Hunt Game: A fun way to engage attendees while showcasing the capabilities of the Ad-Virtua platform.

Ad-tech Tokyo 2025

• - Event Name: ad:tech Tokyo 2025
• - Location: Tokyo Midtown & The Ritz-Carlton
• - Dates: October 23-24, 2025
• - Organizer: Comexposium Japan
• - Official Website: adtech-tokyo.com

Ad-Virtua continues to push the boundaries of advertising within the gaming industry, holding a portfolio that spans over 400 titles across diverse genres. Their platform has successfully proven to enhance ad recall and engagement, boasting a brand lift that significantly outperforms traditional web advertising metrics.

About Ad-Virtua

Founded in August 2022, Ad-Virtua is headquartered in Kita, Tokyo, and led by CEO Seitaro Mizuno. The company focuses on developing and operating the Ad-Virtua platform, as well as consulting and supporting the development of game applications and metaverse environments. With a philosophy centered on positive user experiences, Ad-Virtua aims to create advertisements that resonate rather than disrupt.

Key Features of Ad-Virtua:

1. High Affinity: Approximately 85% positive reception from users, ensuring that advertisements are not intrusive.
2. Proven Effectiveness: Demonstrated brand lift effects, with recall rates approximately 1.8 times higher and attention levels 1.7 times greater than conventional web ads.

Stay connected and updated with Ad-Virtua through their official social media channels:

• - Twitter (now X): @ad_virtua
• - Contact Us: For inquiries, please visit the contact page.

Join us at ad:tech Tokyo 2025 to discover how Ad-Virtua is changing the landscape of digital advertising in gaming. Experience the future of advertising with us!