#Japan #Tokyo #Goodroom #Ebisu #Sylphide

Goodroom Expands Operations with Strategic Acquisition

Goodroom Corporation, led by President Hiroyuki Ogura, has made a significant acquisition with the purchase of 'Sylphide Ebisu West', a revenue-generating real estate property located in the heart of Shibuya, Tokyo. This acquisition is part of Goodroom's ongoing expansion strategy for its co-living services under the brand 'goodroom residence'. The focus remains on providing stable operations and enhanced value to its stakeholders.

Acquisition Details

The newly acquired property, situated in Ebisu 2-chome, has been well maintained by its previous owner as a revenue-generating asset. Goodroom has a history of executing renovation projects each time a vacancy arose, turning the building into 'goodroom residence Ebisu'. After completing renovations that significantly increased the asset value, the property was sold to Goodroom.

With this acquisition, Goodroom plans to continue operating the property under the 'goodroom residence' brand. The aim is to deliver a diverse living environment that effectively meets the varied lifestyle needs of residents in this upscale area of Tokyo. The company’s expertise in project planning, construction, leasing, and operations will ensure sustained success while addressing the growing demand for innovative living solutions.

What is goodroom residence?

The 'goodroom residence' concept merges the best aspects of hotels and rental living, offering mid to long-term stays in a co-living space designed for modern lifestyles. The company has taken over properties previously used as dormitories or traditional rental apartments, expertly managing everything from renovations to operations and tenant recruitment.

Goodroom has managed over 8,500 renovations, maintaining an impressive average occupancy rate of approximately 90% across its 13 properties nationwide. Featuring hotel-like designs, these residences provide comfortable living spaces augmented by facilities like saunas, cafes, and workspaces, catering to both short-term and long-term residents.

Commitment to Real Estate Owners

As Goodroom moves forward, the company remains dedicated to unlocking the potential value of existing real estate, transforming them into attractive living spaces. This initiative aligns with Sustainable Development Goals (SDGs) by promoting the responsible use of real estate assets and contributing to sustainable urban development. Owner-operators facing challenges with asset utilization or value enhancement are encouraged to consult with Goodroom. Their expertise in renovations and tenant satisfaction can provide optimal solutions tailored to each property's unique circumstances.

For interested property owners, Goodroom offers consultation through the following link: Contact Us.

About Goodroom Corporation

Founded in December 2009, Goodroom Corporation operates under the guiding principle of creating unique living experiences through IT and innovation. The company conducts renovations, media marketing, and operations independently, providing valued solutions for both property owners and tenants while addressing socio-economic issues like vacant properties.

Location: Shibuya 3-2-3, Aoyama Building 5F, Shibuya-ku, Tokyo
President: Hiroyuki Ogura
Capital: 300 million yen
Website: Goodroom
Services Offered:

• - A platform for rental and subscription-based living options through 'goodroom'
• - Shared office spaces under 'goodoffice'
• - Renovation branding with 'TOMOS'
• - Sauna facilities 'Good Sauna' and cafes 'Good Coffee' attached to offices and residences.