Promoting Power Production: Niigata's Charm Fair to be Held This September

The Tokyo Chamber of Commerce will host the "Promoting Power Production: Niigata's Charm Fair" on September 15th and 16th at its headquarters in the Marunouchi Nijubashi Building. This event aims to highlight the allure of Niigata Prefecture through exhibitions of local products and tourism promotions, while also advancing the understanding of energy.

This two-day fair, which follows last year's successful iteration, is part of a collaborative initiative between Niigata Prefecture and the Tokyo area, focusing on the economic growth shared between power-producing regions and power-consuming areas. The goal is to strengthen connections and foster mutual development in the years leading up to 2025.

Fair Highlights

At the fair, attendees can expect a variety of local delicacies for sale, including traditional sweets, sake, and local specialties like "hegi soba" and "sasa dango." Moreover, there will be a section dedicated to introducing the importance of the Kashiwazaki-Kariwa Nuclear Power Plant, including its safety measures and overall contribution to the regional energy landscape.

Guests will have the unique opportunity to experience Niigata's diversity through engaging activities, including:

- Sales of Niigata's Specialties: Enjoy the chance to purchase rare niigata sake, accompanied by limited-edition bento boxes delivered fresh via the Joetsu Shinkansen.
- Panel Displays and VR Experiences: Learn about the crucial roles and safety protocols of the Kashiwazaki-Kariwa Nuclear Power Plant, bridging knowledge with tangible displays to enrich your understanding of energy sources.
- Tourism Promotion: Watch captivating tourism videos showcasing Niigata’s breathtaking landscapes and partake in interactive experiences like gold nugget grabbing, giving attendees a taste of local culture and attractions.

The event is designed not only to sell products but also to educate attendees about the area’s energy resources and promote tourism efforts. By collaborating with Niigata Prefecture, the Tokyo Chamber of Commerce aims to express the region’s varied appeal.

Event Details:

- Event Name: Promoting Power Production: Niigata's Charm Fair
- Date: September 15-16, 2026, from 11:00 AM to 6:00 PM (runs until supplies last)
- Location: Tokyo Chamber of Commerce Headquarters, 1st Floor Multi-Purpose Space (3-2-2 Marunouchi, Chiyoda Ward)
- Admission: Free of charge
- Organized by: Tokyo Chamber of Commerce
- Collaboration: Niigata Prefecture

This fair is a wonderful chance for everyone to explore the richness of Niigata, understand modern energy strategies, and support local businesses, all while enjoying a lively atmosphere of cultural exchange. Don’t miss out on experiencing Niigata's charm and energy firsthand this September!

Join us in celebrating and supporting the power-producing regions of Japan as we highlight the unique characteristics of Niigata. Let's discover together what makes this region a cornerstone of energy and culture in Japan.