B&R Auto Expands Its Presence in the Western U.S. with the Acquisition of Highway 64
B&R Auto's Strategic Acquisition of Highway 64
B&R Auto is making waves in the automotive parts industry with its recent acquisition of Highway 64 Truck and Auto Salvage, based in Farmington, New Mexico. This strategic move is set to bolster B&R Auto's network in the Western United States, with a significant expansion into New Mexico and, for the first time, into Texas.
With over 40 years of experience in recycling automotive components, B&R Auto is well-positioned to further serve its projects and customers. The company, a leading provider of recycled auto parts, now boasts a total of 26 locations throughout the Western U.S., providing high-quality products to retail and commercial customers alike. The acquisition aligns with B&R's vision of enhancing its service delivery and product offerings through increased reach and effectiveness.
Highway 64 has established itself as a reputable source for recycled truck and automotive components. With a focus on both retail and commercial markets, Highway 64 has successfully catered to customers in New Mexico and neighboring regions, proving its commitment to quality service and environmental consciousness. This acquisition not only allows B&R Auto to integrate Highway 64's established services into its offerings but also strengthens its position in a competitive market.
Cris Hollingsworth, CEO of B&R Auto, commented on the acquisition, stating, "The addition of Highway 64 to our network will significantly enhance our product range and service capabilities. We’re excited about embracing the stellar reputation Highway 64 has built over the decades and continuing their legacy of outstanding service."
Founded in 1980 by the Perlenfein family, B&R Auto has emphasized the importance of sustainability, innovation, and customer satisfaction since inception. By reusing and recycling automotive parts, they contribute to reducing the environmental footprint of the auto industry, promoting not only economic but ecological benefits as well. The company's commitment to providing a wide variety of recycled parts positions it as a crucial player in the industry, appealing to collision repair shops, body shops, and numerous other industries.
Highview Capital, a private equity fund supporting B&R Auto, has been instrumental in driving this growth strategy. They specialize in nurturing middle market businesses during pivotal growth times, establishing a pathway for strategic expansions like this one. Their ongoing support reflects a strong belief in B&R Auto’s potential and the strategic alignment with sustainable practices within the automotive sector.
Looking forward, the acquisition of Highway 64 strengthens B&R Auto’s mission to provide the best collection of recycled automotive parts while simultaneously expanding the geographical boundaries of their service areas. As they move into Texas and across New Mexico, customers can expect an even wider range of quality products and improved service delivery.
This acquisition marks a significant step forward for B&R Auto, enhancing its network and strengthening its commitment to sustainability within the automotive industry. The move exemplifies how innovative strategies can drive growth and establish a stronger market presence while championing environmental responsibility moving forward.