Pranav Pandit Takes on New Role as EVP of Digital Marketing at Rain the Growth Agency
Pranav Pandit Takes Leadership Position at Rain the Growth Agency
Rain the Growth Agency, an acclaimed independent advertising firm, is thrilled to announce the appointment of Pranav Pandit as the Executive Vice President of Digital Marketing. In this newly established position, Pandit will oversee vital digital divisions, including Digital Strategy, Connected TV, Paid Social, Influencer Marketing, and Content Creation. His primary focus will be to enhance the digital landscape of the agency, ensuring a smoother integration across various digital platforms.
As the agency continues to expand its digital capabilities, the inclusion of Pandit in the leadership team is seen as a strategic move aimed at transforming how clients experience growth in the digital realm. His extensive background in marketing, coupled with over 25 years of experience, makes him an excellent fit for this role. Previous leadership positions at notable firms such as OMD, Ogilvy, and dentsu X have equipped him with a wealth of knowledge in orchestrating award-winning marketing campaigns for high-profile clients like Gatorade, State Farm, and the U.S. Marines.
Mark Yesayian, the Chief Strategy Officer of Rain the Growth Agency, expressed optimism about the agency's future under Pandit’s leadership. “Pranav's arrival marks a significant step in realizing our digital-first vision,” he stated. “His rare mix of creativity and strategic insight will greatly enhance our efforts to connect brands and consumers in today's complex digital environment.”
In his own words, Pandit reflected on the exciting journey ahead, stating, “Rain the Growth Agency has a storied legacy in the independent sector, and it's an honor to join such a talented group as we strive to realize a digitally-centric approach for our clients. I’m looking forward to marrying creativity with data-driven strategies to create exceptional outcomes.”
The agency prides itself on its holistic approach to advertising, which blends brand strategy with dynamic media investment and advanced analytics. This strategy has proven effective in helping various clients achieve both sales growth and heightened brand recognition, from direct-to-consumer brands to established names. Rain the Growth Agency has established strong partnerships with different brands, including Humana, Shopify, 1-800 Flowers, Dr. Squatch, and Babbel.
Rain the Growth Agency is women-led and is recognized for its fully integrated and performance-oriented advertising practices. The firm operates under the belief that effective marketing must encompass both creative and analytical processes to drive transformational growth. With a workforce of 250 employees, the agency is headquartered in Portland, Oregon, and has been active in the industry since 1998. As digital marketing continues to evolve, the advancements that Pandit is poised to implement may offer exciting new opportunities for the agency and its clients alike.
In addition to his work at Rain the Growth Agency, Pandit is set to contribute to various initiatives aiming to support the growth of digital marketing practices within the industry. By promoting creative media solutions and striving for innovation, he is dedicated to advancing the skills and capabilities of the team while focusing on sustainable growth for partners.
With a strong commitment to driving measurable growth and deepening cross-channel integration, Pandit's leadership signals the onset of an exciting era for Rain the Growth Agency. As the digital ecosystem increasingly shapes consumer behavior, the agency is well-positioned to leverage Pandit’s expertise and insights to remain at the forefront of advertising and marketing innovation.