Fanta Teams Up with Universal Pictures and Blumhouse for a Spooktacular Halloween Celebration

Fanta Collaborates with Universal Pictures and Blumhouse for Halloween Excitement

As Halloween approaches, the excitement among fans of horror and festive cheer is palpable. Fanta® is stirring things up with a curious blend of traditional and modern horror icons through a special collaboration with Universal Pictures and Blumhouse. This year marks the debut of a global partnership that promises to bring horror aficionados some spine-tingling fun.

The unique alliance showcases four iconic horror characters—Chucky from the Chucky franchise, Freddy Fazbear from the Five Nights at Freddy's series, The Grabber from The Black Phone 2, and M3gan from M3GAN 2.0. Each of these figures presents a familiar visage to aficionados of the genre, but they unite over a shared desire: They Wanta Fanta!

The Thrill of New Releases

Just in time for the Halloween season, Universal is set to deliver two new spine-tingling films featuring these horror legends. The first, Black Phone 2, is slated for release in cinemas on October 17, while Five Nights at Freddy's 2 is set to hit theaters on December 5. Both films are produced by Blumhouse, a leading name in the horror film landscape.

The icons in this partnership aren’t just starring in films; they’re taking center stage in a limited edition line of beverages. Fanta® is celebrating the season with a new flavor, Chucky's Punch, in addition to featuring four different fruity flavors, each showcasing a horror icon on their respective cans: Chucky’s Punch in Berry, The Grabber in Strawberry, Freddy Fazbear in Orange, and M3gan in Grape. Fans will adore the chance to connect with these icons over a refreshing drink.

Engaging Experiences and Exclusive Content

To enhance fan engagement, Fanta® will provide opportunities to explore and interact with these characters through scanning QR codes located on the beverage cans. By doing so, fans unlock access to exclusive content and experiences that deepen their connection to the Halloween festivities.

Ibrahim Salim Khan, Global Vice President of Fanta® at The Coca-Cola Company, shares his enthusiasm: “Fanta promises deliciousness and only deliciousness. Halloween is the perfect time to enjoy some fun with our iconic flavors. It’s a season playing on nostalgia and joy, and we’re thrilled to have iconic horror characters back for this campaign. They aren’t here to haunt you; they just want Fanta!”

A Distinctive Presence Across Retail

From September through October and beyond, fans can spot these legendary horror characters across all avenues where Fanta® is available, from special packaging to retail displays, vending machines, and immersive real-life experiences. The complete collection will be widely available for those seeking to sip alongside their favorite horror icons.

This new campaign is sure to delight both devoted fans of horror and lovers of Fanta®. The combination of beloved characters and delicious flavors creates a unique offering that stands out this Halloween season.

For more details about the partnership and to learn more about the initiative, visit Fanta’s official website. Enjoy the haunting thrills responsibly this Halloween, and don’t let those horror icons drink all the Fanta!