#Japan #Tokyo #Kissaten ni Koishite #Creme Brulee Tart #Hanako Magazine

Celebrate the Creme Brulee Tart's Success

In a delightful blend of culinary creativity, the brand "Kissaten ni Koishite," a collaboration between Ginza Budou no Ki and the magazine Hanako, is commemorating a significant milestone. The beloved "Creme Brulee Tart" has officially crossed the 5 million unit sales mark, achieving the impressive status of being the 3rd best handgift according to a poll conducted among employees at Gransta Tokyo. To celebrate this achievement, a special giveaway campaign is set to take place at the Gransta Tokyo store.

A Sweet Tribute

From July 14 to July 18, 2025, visitors to the "Kissaten ni Koishite" store located within Tokyo Station can receive a complimentary Creme Brulee Tart with any purchase over 1,500 yen. Each day, the first 200 customers will be rewarded with a delicious morsel of dessert goodness. The campaign is designed to engage and delight both new and loyal customers alike, highlighting the charm of this exquisite Tokyo treat.

The Allure of the Creme Brulee Tart

The "Creme Brulee Tart" has situated itself at the forefront of the Tokyo sweets scene thanks to its unique texture and stunning presentation. The tart features a buttery, flaky shell that resembles a cocotte dish, filled with a velvety vanilla pudding-style cream. The pièce de résistance is its caramelized topping, achieved by torching the surface to create a crunchy layer that contrasts beautifully with the smooth cream beneath. Additionally, a hint of bitter caramel sauce tucked inside adds complexity to every bite, making it a true emulation of the classic French dessert.

Despite the exigency of being a Tokyo souvenir, the tart appeals to a wide audience, receiving accolades for its elegant packaging and delightful taste. Comments like, "It’s fashionable and delicious," and, "It's sure to make my daughter happy!" reflect its broad appeal among diverse demographics.

The Birth of Kissaten ni Koishite

Launched as an emergence from a popular feature in Hanako magazine, "Kissaten ni Koishite" aims to encapsulate the essence of Tokyo's sweet culture. Partnered with the renowned dessert provider Ginza Budou no Ki, this brand stands as a testament to carefully crafted, aesthetically pleasing desserts. The collaboration follows a philosophy of enriching daily life through exceptional culinary experiences. The venture aspires to redefine the Tokyo sweets scene, inspiring a new chapter for dessert lovers.

Although Ginza Budou no Ki is currently temporarily closed, the collaboration continues to thrive through the innovative expressions of sweets at the Kissaten ni Koishite store.

Event Details

• - Giveaway Period: July 14 (Monday) to July 18 (Friday), 2025
• - Location: Kissaten ni Koishite, Gransta Tokyo Store, B1, JR East Tokyo Station (Silver Bell Area inside the ticket gates)
• - Operating Hours: Weekdays & Saturday 8:00 AM to 10:00 PM / Sunday & Public Holidays 8:00 AM to 9:00 PM (Hours may extend on the eve of holidays)
• - Conditions: Receive one complimentary "Creme Brulee Tart" with purchases of 1,500 yen or more. Limit of one tart per transaction.

By visiting the Gransta Tokyo store during this promotional period, customers can satisfy their sweet tooth while celebrating an iconic Tokyo treat. With a dessert crafted from passion and creativity, it's a wonderful way to indulge in a sweet memory—one bite at a time.

About Kissaten ni Koishite

For more information, visit the official website: Kissaten ni Koishite, or follow us on Instagram. Discover how the collaboration seeks to bring joy through artisanal sweets, making your visits to Tokyo even more memorable.