Influencer Z Partners with Kenmin Show Travel Award 2025 for Nationwide Video Contest

Influencer Z Collaborates with Kenmin Show Travel Award 2025

Influencer Z Co., Ltd., based in Shibuya, Tokyo, has initiated a collaboration with the Japan TV series "Secret Kenmin SHOW Kyoku" to launch a nationwide short video contest called the "Kenmin Show Travel Award 2025." Through this collaboration, the company aims to expand its social media professional talent matching service, known as "SNP," to all 47 prefectures in Japan and establish a national model for local revitalization through social media.

Background of the Collaboration

The "Kenmin Show Travel Award 2025" project aims to uncover the charm of various regions across Japan by inviting submissions for short videos. This will involve local artists and fans to collaboratively promote their respective communities. Influencer Z intends to leverage its extensive knowledge gained from social media marketing and influencer management to support large-scale information dissemination projects. By doing so, they aim to enhance the communicative abilities of local communities and contribute to the digital transformation of businesses and local governments.

Overview of SNP Service

"SNP (Social Network Professionals)" is a specialized talent matching service that connects professionals in social media marketing with companies and local governments that require their expertise. The service offers comprehensive support ranging from strategic design to content creation, management, and analytics.

Benefits of Utilizing SNP:

- Flexible Usage: Companies can engage professionals only for the required period and frequency without needing full-time employment.
- Multi-Social Media Platform Support: The service caters to major platforms such as TikTok, Instagram, YouTube, and Twitter.
- Experienced Talent: The professionals are often freelancers or experienced influencers with a proven track record.

This initiative addresses issues faced by small to medium-sized enterprises and local governments regarding the lack of skilled social media personnel and communication capabilities, allowing them to effectively share their regional attractions with a national and global audience.

Key Points of Collaboration

1. Combining Local Talent with Influencers: Influencer Z's network of social media professionals will create and share content that promotes their local areas, thus driving participation in the award and enhancing regional recognition.
2. First Step Towards Nationwide Expansion: The company plans to establish bases in each prefecture, facilitating the matching of businesses and local governments with social media talent. This includes collaborations with credit unions and municipalities to support promotions across various fields, including tourism, dining, and traditional industries.
3. Promoting Regional Revitalization and Digital Transformation: Through effective information dissemination via social media, the project aims to tackle challenges such as attracting tourism, securing talent, and facilitating business succession. Ultimately, the goal is to create a nationwide model for revitalizing local economies through social media.

Future Prospects

By the end of the fiscal year 2025, Influencer Z plans to establish ten regional centers and will accelerate its expansion across all 47 prefectures. The company will also continue to collaborate with financial institutions, local governments, and regional media to contribute to various facets of regional revitalization, such as promoting tourism, creating jobs, and branding local products.