#Japan #Tokyo #Seeds and Growth #Employee Welfare #Shin Refresh

Introduction

Seeds and Growth Co., a consulting firm based in Tokyo, has launched an innovative employee welfare initiative called the 'Shin Refresh Declaration.' This program was introduced in December 2024, aiming to support the well-being of employees, specifically working parents. A recent internal survey revealed that approximately 80% of participants reported increased loyalty and motivation towards their company since the implementation of this program.

The 'Shin Refresh Declaration'

The 'Shin Refresh Declaration' was developed to address the needs of the majority of the firm's employees who juggle household duties, childcare, and professional responsibilities. This unique welfare scheme emerged from employee feedback, emphasizing the importance of creating an optimal environment for mental and physical health. The initiative provides financial support for two specific services:

1. Pit In: Services aimed at refreshing the mind and body, available to regular employees with varying reimbursement amounts depending on their tenure.
2. Make My Time: Services for housework assistance, helping employees carve out personal time.

Survey Results Overview

After approximately six months of the program's operation, an internal survey was conducted among the participating employees. The results indicated that around 80% of respondents felt their motivation towards work and loyalty to the company had improved due to this welfare initiative.

Employee Testimonials

Employees have voiced their appreciation and feelings of fulfillment regarding the program, highlighting:

• - The clear division between work and personal life has allowed for rejuvenation, enabling employees to return to work with renewed energy.
• - The recognition from the company in allowing time for relaxation has made employees feel valued.
• - The program fosters a culture of cooperation, reassuring employees that they can continue working even when childcare support is limited.

Such sentiments foster a strong bond between employees and the company, motivating them to contribute towards the organization’s success while ensuring personal well-being.

Impact on Productivity

Furthermore, about 90% of the employees reported that the initiative has positively affected their productivity. Employee feedback reflects that maintaining health through various supported activities directly influences their work performance. The program encourages employees to allocate their time efficiently, not solely towards work but also for family interactions and personal refreshment. They perceive the company’s intention behind this welfare program as a commitment to a balanced work-life environment.

Survey Details

The survey was conducted among 13 employees eligible for the welfare program, excluding the representative, and utilized an online questionnaire for data collection. It took place on May 19, 2025. For detailed survey results, refer to the following link: Survey Results.

Future Prospects

The 'Shin Refresh Declaration' has reached a recognition level of 100% within the company, indicating that the initiative is well-embedded within the corporate culture. However, only about half of employees are currently utilizing the 'Make My Time' housework assistance, primarily due to concerns around introducing external services into their living environments. Moving forward, the company aims to enhance the accessibility of all services offered.

As working parents skillfully manage multiple responsibilities, it is crucial for their contributions to be adequately recognized, fostering a society where their potential is fully realized. Seeds and Growth Co. aspires to lead in creating an environment conducive to the success of working parents.

Company Overview

• - Company Name: Seeds and Growth Co.
• - Representative Director: Hideyuki Kawamoto
• - Headquarters: 2-4-9 Nihonbashi Ningyocho, Chuo City, Tokyo, 4th Floor Ningyocho Futaba Building
• - Established: July 2010
• - Capital: ¥9.9 million
• - Number of Employees: 14 (excluding the representative as of May 2025)
• - Business Focus: Providing custom recruitment consulting services
• - Website: Seeds and Growth Co.