#Japan #Tokyo #Konami #PROJECT ZIRCON #HIKE

HIKE Takes Creative Charge in PROJECT ZIRCON’s New Board Game

In a fascinating collaboration, HIKE Inc., headquartered in Shinjuku, Tokyo, has stepped into the creative limelight by designing the game logo, packaging, and flyers for the fresh and innovative board game titled "The Dragon Became Slippery Bread," affectionately known as "Nuru Pan." This game is part of KONAMI Digital Entertainment's unique IP co-creation project aptly named "PROJECT ZIRCON."

What is PROJECT ZIRCON?

PROJECT ZIRCON is an ambitious co-creation initiative led by KONAMI, aimed at engaging fans in the game development process. The primary objective is to unite enthusiasts in the journey of crafting a game together. Participants can play a crucial role in this project, contributing their creative ideas while being free to utilize the IP commercially, provided they adhere to established guidelines. This openness encourages anyone interested in content creation to join the fun.

For more information, visit the official site: PROJECT ZIRCON

The Art of Engagement

At the heart of HIKE’s design endeavors is the commitment to embody the project's vivid universe. The packaging and flyers were crafted with a strong emphasis on expressing the aesthetic and thematic essence of PROJECT ZIRCON. Notably, the flyer illustrates the game’s mechanics while also referencing the project's name. Since "ZIRCON" is derived from the gemstone zircon, the design incorporates scattered gem-like elements, adding a whimsical touch.

A Logo that Speaks a Thousand Words

The logo created for "The Dragon Became Slippery Bread" incorporates playful elements typical of a witty game like this. Featuring a characteristic flip often associated with humor games, the logo is designed to be both eye-catching and fun. The title's imagery of a "slippery dragon bread" is further emphasized through a color palette evoking the essence of bread while reflecting a liquid-like quality, illustrating its "slippery" nature. This design effectively conveys the unique characteristics of the game, making it an inviting prospect for players.

Meet HIKE: Creators of Imagination

The creative team at HIKE comprises over 40 talented individuals, including directors, creators, and designers, all experienced in producing entertainment-related content. HIKE is not merely about crafting visual elements; they aim to develop strategies that resonate with fans of IP and content. Their expertise spans various promotional areas such as event pamphlets, broadcast advertisements, promotional videos, novelty goods production, and social media management.

In the realm of gaming, HIKE provides comprehensive support, including the creation of in-game assets like logos and banners, user interface designs, and the organization of development materials. They believe that having a fully formed idea is not a prerequisite for collaboration, making them accessible for inquiries from those seeking assistance in both promotional and game development endeavors.

For further inquiries, feel free to reach out through HIKE's contact page.

About HIKE Inc.

• - Company Name: HIKE Inc.
• - Location: 3-2-4 Nishi-Shinjuku, Shinjuku-ku, Tokyo 160-0023, Japan
• - Established: March 14, 2018
• - CEO: Masataka Mikami
• - Business Areas: Animation, Live entertainment, Merchandising, Rights management, Game development, Content marketing/promotions, Creative production (2D/3D animation, design, book/manga editing, video production, graphic design, live event production, web production), AX/DX solutions, Global HR
• - Official Website

When sharing this information and imagery, please ensure to include the copyright notice: ©HIKE Inc.