Empowering Middle School Students Through Job Experience Program at La Vista Hakodate Bay

Shaping Career Perspectives through Experiential Learning

On November 14, 2025, La Vista Hakodate Bay will host a unique job experience program titled DOMINISTA CHALLENGE, aimed at middle school students from Aoyagi Junior High School in Hakodate City. Organized by Kyoritsu Maintenance Co., Ltd., a key player in the hospitality industry operating business hotels like Dormy Inn and resort hotels under the Kyoritsu Resort brand, this initiative seeks to foster career awareness and appreciation for local community roles among young participants.

About the DOMINISTA CHALLENGE

The DOMINISTA CHALLENGE program has been in operation since 2019, catering to junior and senior high school students across the country. The program is designed to give participants firsthand experience in various hotel operations, including customer service at the front desk, cleaning, and bed-making tasks. By interacting with guests visiting their hometown, students gain insights into the significance of service work and the impact of teamwork and support in any profession. This program embodies a contemporary understanding of multicultural coexistence, offering students a living lesson in diversity, which is critical in today’s globalized society. To date, over 80 schools have participated, with 34 schools from the Hokkaido and Tohoku regions requesting this immersive experience as part of their career education.

Program Details

- Objective: To instill necessary work attitudes and knowledge, enhancing students’ understanding of career choices.
- Date & Time: November 14, 2025, from 9:00 AM to 3:00 PM.
- Activities:

- Academic sessions: Introduction to various professions and manners.
- Hands-on experience: Guest services at the front desk, customer etiquette, and behind-the-scenes operations such as preparing welcome drinks before opening the communal bath.
- Restaurant experiences: Breakfast tasting and more.

Comments from Stakeholders

The representative from Aoyagi Junior High School expressed, “We are grateful for this opportunity as it allows students to learn about the perspectives and engagements of working professionals. We hope students take valuable insights into their potential career paths.” Also, Kobayashi Reiji, the lodging manager at La Vista Hakodate Bay, commented, “We are excited to welcome participants and look forward to supporting their learning experiences in a vibrant and engaging environment.”

Significance and Future Outlook

As society faces increasing uncertainties, providing students with substantial career education has never been more critical. Kyoritsu Maintenance recognizes the necessity of cultivating love for one’s community and encouraging proactive approaches to local challenges. Through this program, the students not only learn essential professional skills, but they also engage in reflective experiences that encourage them to consider the future of both their careers and their communities.

About Kyoritsu Resort

Kyoritsu Maintenance operates the Kyoritsu Resort brand, which encompasses a series of hotels renowned for breathtaking views, pet-friendly accommodations, and a unique blend of quality service and relaxed hospitality. Its expansive network currently covers 42 locations across Japan, ensuring that visitors can enjoy memorable and rejuvenating stays Kyoritsu Resort.

About Kyoritsu Maintenance

Established in 1979, Kyoritsu Maintenance began as a food service contractor and has grown to include various sectors: from managing student and employee dormitories, operating the Dormy Inn chain, to running senior residences. It remains committed to contributing to society through its comprehensive services in food, accommodation, and wellness Kyoritsu Group.