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PVOLVE Celebrates Two Years of Dynamic Franchise Expansion

PVOLVE, a fitness brand known for its innovative low-impact and high-performance approach, is proudly celebrating its second anniversary in franchise development. Since launching its franchise program in 2020, PVOLVE has awarded nearly 50 new studio licenses, with over 80 licenses granted nationwide. This impressive growth is a testament to the brand's strong fundamentals and its ability to resonate with fitness enthusiasts looking for smarter ways to stay fit.

As part of its recent expansion, PVOLVE has strategically awarded new licenses in vibrant markets, including two locations in Las Vegas, Nevada (Summerlin and Henderson), along with studios in Monterey, California, Miami, Florida, Bel Air and Baltimore in Maryland, and Upper Arlington in Columbus, Ohio. These locations reflect PVOLVE's commitment to ensuring the fitness method is accessible in areas with high demand.

When discussing this milestone, PVOLVE President, Julie Cartwright stated, “This growth highlights the increasing interest in PVOLVE's method, as well as the confidence and dedication franchise partners have in our operational model.” Such comments emphasize the brand's strategic focus on selecting franchise partners based on alignment with its core values and commitment to providing exceptional, community-focused experiences.

The franchise's disciplined growth strategy prioritizes operator quality, brand alignment, and long-term sustainability over rapid expansion. This approach is what sets PVOLVE apart in a competitive market as they continue to focus on maintaining the integrity of their workout philosophy.

PVOLVE's method, which emphasizes functional movements that are gentle on the joints, appeals to those seeking effective yet sustainable fitness solutions. In recent years, this focus has led to a diverse customer base, stretching from coastal areas of California to both the Midwest and Southeast regions of the United States.

Looking towards the future, PVOLVE is dedicated to supporting its franchise network with extensive onboarding processes, marketing resources, and operational guidance for each studio. This will ensure they are not only set up for success but also maintain a consistent experience for customers across all locations.

To find out more about PVOLVE or available franchise opportunities, interested parties can visit PVOLVE's franchise site.

About PVOLVE

PVOLVE is redefining the fitness landscape through a clinically-backed method that prioritizes strength, mobility, and stability. Established in 2017 by Rachel Katzman, PVOLVE stands out in the fitness community as the first clinically-proven brand in the industry. With a dedicated Clinical Advisory Board composed of medical professionals and certified trainers, PVOLVE adheres to rigorous standards that deliver effective workout solutions that empower clients.

Internationally-renowned actress, Jennifer Aniston, personally advocates for PVOLVE after discovering the transformative effects of the workout method. When discussing her experience, she described it as