Unlocking PR Potential: Mastering AI and Media Relations
On August 7th, from 17:00, the Metareal Group's Rosetta Co., Ltd. and CONNECTED MATERIAL Co., Ltd. will co-host a unique seminar titled "Unlocking Writing Power with AI: The First Step Towards Effective Media Relations through Press Releases."
This seminar aims to enhance the capabilities of public relations (PR) professionals by focusing on the twin pillars of PR work: writing and delivering content. Attendees will gain invaluable insights into the essence of effective PR practices defined by clear communication and strong connections.
Seminar Highlights
The session will be divided into two segments:
1. Writing Power with AI
In the first part, our speaker will discuss how to create press releases that resonate with journalists. Chiaki Yamaga, a leader in the development of the AI tool ‘Public Relations AI,’ formerly known for her solo PR endeavors, will offer practical insights on leveraging AI as an ally in writing compelling press releases. She will showcase methods to utilize generative AI Tools effectively in crafting messages that captivate reporters.
2. Authentic Media Relations
The second part of the seminar will delve into building trust with media personnel. Mr. Takashi Yamagata, the business executive behind the 'CLOUD PRESS ROOM' at CONNECTED MATERIAL, will elaborate on the nuances of establishing genuine media relationships, how to convey information effectively, and key practical takeaways from his extensive PR experience.
Who Should Attend?
This seminar is highly recommended for:
- - PR professionals seeking to increase engagement with their press releases but facing challenges in receiving attention from journalists.
- - Those wanting to incorporate generative AI into their practices but unsure of how to implement it.
- - Individuals struggling to build effective relationships with news personnel and looking for effective approaches.
- - Solo PR agents or those handling dual roles wanting to maximize productivity and results.
Program Overview
- - Understanding how to utilize AI to write press releases that don't just relay information but effectively communicate.
- - Discovering the true essence of media relations goes beyond merely creating media lists.
- - An open question-and-answer session.
- - Networking opportunities (offline only).
Post-Seminar Incentive
Participants who complete a survey after the seminar will receive a complimentary assessment of one of their press releases using the scoring function available through ‘Public Relations AI.’ This offers a valuable chance to experience objective AI analysis.
Event Details
- - Date & Time: August 7, 2025, from 17:00 to 17:50 for the seminar. Networking session at 18:00 to 19:00 (offline only).
- - Location: Online via Zoom and Offline at Ark Mori Building, 35th Floor, 1-12-32 Akasaka, Minato-ku, Tokyo. Just a 2-minute walk from Roppongi Itchome Station on Exit 3 and a 4-minute walk from Tameike-sanno Station on Exit 13.
- - Speakers: Takashi Yamagata (Head of Business Operations at CONNECTED MATERIAL Co., Ltd.) and Chiaki Yamaga (Manager at Rosetta's ‘Public Relations AI’ Development Division).
- - Cost: Free admission.
- - Organizers: CONNECTED MATERIAL Co., Ltd. and Rosetta Co., Ltd.
- - Registration: Visit here before 17:00 on August 6, 2025.
About Metareal Group
Metareal aims to liberate people from the constraints of location, time, and language, achieving the top market share in the translation industry domestically. With capabilities spanning 2,000 sectors, the company provides fully customized AI development services.
About Rosetta Co., Ltd.
As a leading AI translation company in Japan, Rosetta has leveraged its technological prowess and a solid customer foundation to cater to specialized document creation needs across various industries, ensuring high accuracy and secure processes.
For more information, companies can explore their offerings and reach out through their respective websites:
Metareal &
Rosetta.