Sapporo Breweries' Innovative 'Cross-Border Circuit' Program
Sapporo Breweries, a leading name in the beverage industry, is continuing its commitment to employee development through the introduction of the 'Cross-Border Circuit' program, specifically aimed at fostering career growth. This initiative, offered by Enfactory, a consulting firm based in Tokyo, employs a unique approach where employees collaborate across different industries to address real challenges faced by startup companies. Participants engage in an interactive online training program that spans over three months, focusing on listening, hypothesis formulation, and proposal development. The official website for the 'Cross-Border Circuit' program can be found at
this link.
背景と目的
Sapporo Breweries initiated this program as a trial run for employees aged 40 and above, referred to internally as the 'Real☆Star Generation'. The idea is to provide a practical platform for these experienced professionals to deepen their self-understanding and gain new perspectives through interaction with peers from different companies. By fostering such exchanges, the company aims to nurture an environment where employees feel empowered to actively challenge and promote new business initiatives.
The 'Cross-Border Circuit' was launched in July 2022 in response to demand for effective cross-border learning that can further impact the organization. Regular assessments and workshops help participants confront their strengths while engaging in meaningful dialogues that enrich their self-awareness. Survey results indicate that those who took part have significantly improved their career development actions and their positive influences within their workplaces.
プログラムの詳細
In this program, employees from different companies team up to tackle real-life issues presented by venture startups. In a single term lasting three months, members will go through phases of hearing, hypothesizing, and proposing solutions. Each team utilizes a unique assessment tool known as the 'Transformation Asset Assessment'—an innovative methodology that helps individuals visualize their internal drivers and hindrances. Based on this assessment, team members will work together to address the specified challenges of the presenting companies.
The online platform Teamlancer Enterprise facilitates communication and information sharing throughout the program. The model emphasizes shared leadership, transcends industry boundaries, and enhances creativity by nurturing a psychologically safe environment for dialogue.
特徴
- - Dual Cross-Border Experience: Participants gain insights from both teaming up with employees from other corporations and directly facing startup challenges.
- - Use of the Transformation Asset Assessment: This assessment, incorporated from the kickoff stages, allows for reflection and strategic focus on facing the startups' challenges.
- - Exposure to Real Business Issues: Participants engage with genuine obstacles currently encountered by entrepreneurs, expanding their perspectives and insights.
企業の声
Feedback from Sapporo Breweries highlights the program's contribution to each participant's performance and career progression. It underlines the importance of the knowledge and experiences gained within this initiative as key to their future career paths.
参加者の感想
Participants shared their personal experiences, underscoring how the program has fostered psychological safety that encouraged honest communication and collaboration without the fear of judgment. One participant emphasized the significance of the environment, which allowed for the acceptance of diverse opinions, while another reflected on their newfound understanding of their strengths within a team context.
With the growing interest in the 'Cross-Border Circuit,' numerous companies are expected to continue participation in 2025, marking the program's expanding popularity and effectiveness. Aspiring organizations are encouraged to consider joining this transformative network of cross-border interactions.
2025年度の課題提示企業
The upcoming program will involve various businesses focusing on issues such as plant factory commercialization, forest utilization support, and the upcycling of discarded fishing nets. A detailed schedule of tasks and participating companies, including their respective timelines, has been prepared for seamless participation.
Through initiatives like the 'Cross-Border Circuit,' Sapporo Breweries aims to cultivate an innovative and proactive workplace, reinforcing their dedication to continual learning and organizational growth. For more details and to explore participation opportunities, you can visit
the official page.
Enfactory Overview
Enfactory, the company behind this transformative initiative, has been a leader in providing online shopping, professional matching services, and organizational development solutions since its establishment in April 2011. More about Enfactory can be found at their official website
here.