#Indonesia #Jakarta #LEPAS #NEV market

LEPAS Launches Its First Showroom in Jakarta, Indonesia

On January 19, 2026, a remarkable event occurred in Jakarta, Indonesia - the grand opening of LEPAS's first-ever showroom, which holds the title of the world's first showroom dedicated to the innovative NEV brand under the Chery Group. The opening ceremony was a star-studded affair with over a hundred attendees, including key figures from the Indonesian government, media representatives, influencers, and dealership partners who gathered to celebrate this significant milestone.

A Star-Studded Event

In attendance at the opening event were prominent individuals, such as the winner of Miss Universe Indonesia 2025, who joined local executives to ceremoniously cut the ribbon. This moment signified LEPAS's commitment to establishing a strong presence in the global market. The showroom exhibits the flagship model, the LEPAS L8, which seamlessly blends cutting-edge technology with sophisticated design, drawing significant attention from visitors.

One standout aspect of the showroom is the AiMOGA robot, serving as a host. The intelligent robot engages with guests, offering guided tours and consultations, thus enhancing the showroom experience. Influencers in attendance highlighted the perfect fusion of technology with aesthetics, noting how the showroom successfully presents a vision of modern lifestyles integrated with futuristic mobility.

Symbolizing Commitment to Innovation

The opening also introduced the LEPAS Time Capsule Moment, a symbolic gesture reflecting the brand's dedication to innovation, sustainability, and quality. President Director of LEPAS Indonesia, Zeng Shuo, expressed that the new showroom reinforced LEPAS's commitment to sustainable brand development, emphasizing the importance of a consistent network, top-notch service quality, and an enhanced brand experience.

LEPAS debuted as an independent brand just a year prior, in April 2025, and since then, it has made waves internationally—from showcasing at the Indonesia International Auto Show (GIIAS) to a European debut at the Salone dell’Auto di Torino in Italy. The brand has also secured distribution partnerships in the UAE, Kuwait, and South Africa, making strategic moves to establish itself in the competitive NEV market.

A Clear Global Vision

With the launch of its first showroom, LEPAS has sent a clear message about its branding philosophy—merging elegance with advanced technology. It aims to redefine how consumers view electric vehicles, aspiring to be a benchmark in the global NEV industry. Looking ahead, LEPAS aspires to propel integration between technological advancements, design capabilities, and a luxurious driving experience.

In conclusion, the opening of LEPAS's showroom in Jakarta not only marks a pivotal moment for the brand but also signifies the bright future of NEV market innovations. The company remains committed to providing an unparalleled mobility experience, ensuring their users enjoy a travel experience that reflects an elegant lifestyle. As LEPAS continues to expand, it is set to offer exceptional NEV products that resonate with the needs and aspirations of consumers worldwide.