Support the Deafblind Community Through Charity Goods
In an initiative aimed at aiding the deafblind community, the Tokyo Deafblind Society, an accredited NPO located in Shinjuku, Tokyo, is launching a unique charity campaign in collaboration with fashion brand JAMMIN. From May 12 to May 18, 2025, a range of charity products including t-shirts, bags, and other merchandise will be made available for purchase online. With each item sold, as much as ¥700 will be contributed to the Tokyo Deafblind Society, supporting their ongoing efforts to assist the deafblind.
Products Available
The campaign features a variety of clothing and goods:
- - Basic T-shirt: ¥3,500
- - Long-sleeve T-shirt: ¥3,900
- - Apron: ¥3,100
- - Shoulder bag: ¥3,500
- - Plus much more, with options for colors and sizes.
These items, while stylish and trendy, also carry significant meaning. They are designed without any direct branding from the organization, focusing instead on a concept of “designs that connect to support.” This ensures that the buyers can engage with the cause without feeling overwhelmed by marketing, encouraging a natural contemplation of social issues.
Understanding the Cause
The Tokyo Deafblind Society plays a crucial role in supporting individuals who face substantial challenges in their daily lives due to disabilities affecting both vision and hearing. This community often experiences increased social isolation, making it imperative to foster support systems that enable greater independence and participation in society. Through the charity campaign, JAMMIN facilitates a platform where anyone can contribute to this vital social cause simply by choosing to wear and share their charity goods.
Inspired Design
The designs for the charity goods are a collaborative effort, drawing inspiration through an interview between JAMMIN's designers and the Tokyo Deafblind Society’s chairman, Kazuyuki Fujika, who is also deafblind himself. The profound message inherent in the design emphasizes that even in losing one's senses of sight and hearing, there are still ways to feel and perceive the world.
The graphic conveys a powerful message:
“EVERYONE has a story to tell.” Among the artistic elements are depictions of individuals lounging among clouds, others walking with flowers, and everyday symbols like coffee cups and buildings. Collectively, these images represent the richness and diversity of life, revealing the importance of every individual's narrative.
This design serves not just as clothing but as a medium to foster understanding and empathy between the deafblind and those who are not part of the community. By making these stories visible through wearable fashion, there lies a hope for a future where mutual respect and openness can flourish.
How to Support
To participate in this initiative, simply visit the official JAMMIN website during the campaign period, from May 12 to May 18, 2025. Your purchase not only enhances your wardrobe but also plays a crucial role in supporting those who navigate life with profound challenges.
For inquiries, reach out to:
Tokyo Deafblind Society
Phone: 03-6228-1282
Email:
[email protected]
By choosing to buy these charity items, you are not just making a fashion statement; you are standing in solidarity with the deafblind community. Let’s work together to create a more inclusive society.