#Japan #Vitamin C #Chofu #Salad Club #Salad Habit

Introducing the 'Salad Habit' Special Website

On March 13, 2026, the Salad Club will launch the special website titled 'Salad Habit' which offers tips and recipes to enhance the nutritional value of packaged salads. Produced by the company, led by president Akihito Shintani and located in Chofu, Tokyo, this initiative addresses the growing concern over maintaining a balanced diet amidst busy lifestyles.

Background to the Initiative

As health and beauty consciousness rises, many individuals find it challenging to maintain proper nutrition through their meals. According to the company's 2025 Salad White Paper, approximately 40% of respondents indicated that the desire to consume necessary nutrients led them to eat more vegetables. In response, the Salad Club aims to meet consumer needs with this new website.

March Theme: Vitamin C

Given that March marks a transition in weather, providing an opportunity to focus on overall wellbeing, the first theme of the site emphasizes 'Vitamin C.' This essential nutrient cannot be synthesized by our bodies and needs to be regularly included in our daily meals. The website will feature recipes curated by culinary expert and registered dietitian, Rie Numazu, alongside recommendations from Salad Club staff.

What to Expect on the Website

The 'Salad Habit' site offers a wealth of resources aimed at nourishing lifestyles:

1. Registered Dietitian-Curated Recipes
Recipes crafted by Rie Numazu will highlight how seasonal ingredients can enhance packaged salads both visually and in taste.

2. Staff-Recommended Recipes
Salad Club staff will share their favorite recipes, detailing the Vitamin C content per serving to assist consumers in meal planning.

3. Commitment to Flavor
The site will delve into Salad Club's dedication to taste and the tech innovations that maintain the freshness of packaged salads. It will also address common consumer concerns about nutrient loss in pre-packaged products.

Featured Recipes

Among the exciting recipes to discover on the website are:

• - Spring Salad with Abundant Fruits: This visually stunning dish combines strawberries, grapefruit, and cheese for a delightful burst of flavor and a generous dose of Vitamin C.

Ingredients:
- Fresh strawberries and grapefruit
- Italian salad mix

Instructions:
1. Slice strawberries and prepare the grapefruit.
2. Mix ingredients for lemon dressing.
3. Assemble the salad, top with fruits, cheese, and drizzle of dressing.

• - Japanese Style Octopus Salad with New Potatoes: Marrying the creaminess of sesame dressing and the texture of new potatoes, this hearty salad is perfect as a side or main dish while providing essential nutrients.

About Salad Club

Founded in 1999 as a joint venture between Kewpie Corporation and Mitsubishi Corporation, Salad Club has established itself as a leader in the packaged salad market, focusing on freshness and convenience. With over 18,200 stores selling their products as of December 2025, they hold the largest market share in Japan.

Sustainability Commitment

Salad Club is actively working towards reducing food waste along the supply chain and promoting sustainable practices, including using unused vegetable parts for composting and extending the shelf life of their salads.
To learn more about their sustainability efforts, visit Salad Club Sustainability Page.

Conclusion

As we step into a healthier future, Salad Club invites everyone to embrace the joy of salads and discover the health benefits they offer through the 'Salad Habit' initiative. For more details, visit the website here.