#Japan #Tokyo #Wedding Trends #Anniversaire #TREND COLLECTIONS

Anniversaire Unveils Exciting New Wedding Trends for 2025

Anniversaire Co., Ltd., known for its guest house weddings and a variety of celebration production services, recently launched its latest collection for 2025 titled "TREND COLLECTIONS." This original wedding style embodies the desire to express individuality while integrating contemporary trends into weddings.

The "TREND COLLECTIONS" serves couples seeking to create weddings that reflect not only their personalities but also the latest in fashion and interior design. Recognizing that fashion often mirrors the cultural movements of the time, Anniversaire aims to support couples in achieving a wedding that feels uniquely theirs and aligns with the norms of the day. Each season will introduce collections that include innovative table settings—complete with floral arrangements, show plates, tablecloths, and utensils—as well as stylish attire, such as dresses and tuxedos, all reflective of ongoing trends.

Collection Highlights

Pink Pink Pink

The first collection, "Pink Pink Pink," creates a chic world using a singular type of flower. It celebrates the timeless appeal of pink in weddings, offering a sophisticated balance of charm and cuteness to convey a refined sense of adult whimsy. The collection features items that incorporate ballet-core elements like ribbons, pearls, and tulle, creating a simple yet strikingly adorable styling.

Sweet or Bitter?

This collection, titled "Sweet or Bitter?", introduces blue as a trend color paired with accent colors. It resonates with both adult glamour and youthful charm in its subdued color palette. The combination of muted tones with vibrant blue—reminiscent of clear skies—adds brightness to the mix. Delicately embroidered dresses and trendy flower motif accessories highlight this collection, ensuring it feels timely and chic.

Eternity

"Eternity" draws inspiration from opulent international weddings, emphasizing lavish fabrics and a united theme of white, a symbol of weddings. The collection elegantly transitions from soft gowns to stylish pants, all designed to evoke a mature ambiance. Soft candlelight offers different expressions, enabling both a classical feel and an international resort vibe.

Director Introduction: Kenji Maeda of yohaku

Kenji Maeda started his career in a floral company after graduating and spent eight years honing his skills before moving to Germany. After working at a floristry shop in Cologne, he enrolled in the National School of Floristry in Bayern. He earned the German national certified florist master title in 2016 and has since channeled his inspiration from the beauty of naturally grown plants into his floral work. Currently operating under the name yohaku, he provides floral services for advertising, fashion shows, and weddings, as well as workshops for professional florists.

Maeda’s design philosophy reflects a desire for couples to experience a wedding that feels elevated from their everyday life. He aims for designs that are simple yet unforgettable, capturing the essence of a special day meant for becoming the desired version of oneself.

About Anniversaire Co., Ltd.

With the philosophy that "Happiness becomes a celebration when blessed," Anniversaire works to transform key moments into unforgettable memories. As Japan's first to adopt the "guest house" concept, it operates cutting-edge wedding venues, including its flagship store in Omotesando and the extensive Minato Mirai Yokohama shop, all aimed at delivering exceptional wedding experiences. Anniversaire, meaning "anniversary" in French, offers not only wedding services but also proposals and other anniversary-centric products and services.

For more information on Anniversaire's venues, visit here, and for their anniversary services, click here.

Watch Anniversaire's Official YouTube

Check out Anniversaire's inspiring videos, showcasing how weddings mark the beginning of a new family and unforgettable surprise proposals: Watch On YouTube, Surprise Proposals.