Academy Sports + Outdoors Expands Its Footprint
In an exciting development for sports and outdoor enthusiasts, Academy Sports + Outdoors, a leading sporting goods retailer, has recently opened five new locations across the United States during the fourth quarter of 2025. This initiative marks a significant milestone for the company, which now boasts a total of 24 new store openings for the fiscal year 2025. The new stores are located in Russellville, Arkansas; Seguin and New Braunfels, Texas; and Fort Wayne and El Paso, Indiana.
Academy's expansion reflects its commitment to becoming a go-to destination for families looking for affordable sports gear and outdoor equipment. Each store is designed to provide a welcoming environment for customers to explore a variety of products that includes apparel, footwear, camping gear, fishing, and hunting supplies from top national brands. This significant investment not only enhances Academy's physical presence but also strengthens its connection with local communities.
A Commitment to Community Engagement
Eric Friederich, the Senior Vice President of Retail Operations at Academy Sports + Outdoors, expressed his enthusiasm about the new store openings. He stated, “We are thrilled to expand our footprint with 24 new stores while also giving back to local communities who demonstrate a passion for sports and outdoors.” With the holiday shopping season underway, Academy aims to provide value to its customers; they offer unbeatable prices on a wide range of products, ensuring that families can find the perfect gifts for everyone.
To launch each store, Academy hosted grand opening events that featured exclusive deals, raffles, and fun activities for family members of all ages. True to its commitment to supporting local communities, Academy partnered with various parks and recreation departments in the areas surrounding its new stores. This collaboration facilitated donation shopping sprees aimed at local youth organizations, reinforcing the company's dedication to making a positive impact. Over 1,400 new jobs have been created with the opening of these new locations, and Academy has contributed $120,000 to community charities as part of its initiatives.
Diverse Product Offerings
Academy Sports + Outdoors stores cater to a variety of outdoor and sports needs, making them a one-stop shop for everything from hiking gear to home fitness equipment. Customers can find free services such as bike assembly and scope mounting, along with hunting and fishing licenses. Additionally, the store promises the best prices, with a price match guarantee ensuring that shoppers get 5% off any competitor pricing.
For those looking to maximize their savings, Academy offers an attractive credit card option that provides further discounts on purchases. The store also has exclusive private label brands like Magellan Outdoors and Freely, which offer a wide selection of outdoor apparel and equipment designed for every family member.
Academy invites customers to join its rewards program, myAcademy, which includes perks such as welcome discounts, insider access to special deals, and an annual birthday reward.
A Legacy of Sporting Goods Retail
Founded in 1938 in Texas, Academy Sports + Outdoors has grown to over 300 locations across 21 states. The retailer prides itself on providing “Fun for All,” focusing on creating a shopping experience that resonates with a diverse consumer base. By offering quality merchandise and outstanding customer service, Academy continues to build its reputation as a go-to destination for sports and outdoor gear.
For customers eager to explore these new locations, Academy Sports + Outdoors encourages visits to its website at
www.academy.com and invites them to check out the latest offerings and promotions. With this latest expansion, Academy is gearing up to meet the growing demand for quality sporting goods while actively contributing to community welfare and engagement.