Edible Arrangements Launches Innovative Mobile App and Enhanced Rewards Program

Edible Arrangements Launches Innovative Mobile App and Enhanced Rewards Program



In an exciting development for gifting enthusiasts, Edible Arrangements has officially launched its newly redesigned mobile app and a revamped Edible Rewards program. Announced on June 15, 2026, this updated platform is set to revolutionize the way people celebrate special occasions by facilitating a more personalized and seamless gifting experience.

A Modern Approach to Gifting


The fresh mobile application, available on both iOS and Android, has been meticulously designed to streamline the gifting process from discovery all the way to checkout. The app offers a variety of user-friendly features, including:
  • - Gift Reminders: Ensuring you never forget an important date.
  • - Personalized Recommendations: Helping customers find the perfect gifts tailored to their preferences.
  • - Saved Addresses: Allowing for quick and easy selections during the order process.
  • - Quick Reorder Functionality: Making it effortless to purchase favorite gifts time and again.

This intuitive platform aims to support customers in celebrating every pivotal moment in their lives, effectively taking the hassle out of gifting.

The Redesigned Edible Rewards Program


Alongside the launch of the app, Edible Arrangements has introduced a new rewards structure consisting of four membership tiers. These tiers are designed to provide shoppers with more benefits as they continue to engage with the brand. Notably, existing members' points will transition smoothly into the new program, ensuring that loyalty is rewarded.

Customers can earn points with each order, which can then be redeemed for various incentives, including discounts, complimentary treats, and exclusive app-only benefits. The rewards program goes further by offering special perks such as welcome bonuses, birthday rewards, and personalized discounts – all tailored to enhance the overall gifting experience.

Somia Farid Silber, the CEO of Edible Brands, explains, "People want gifting to feel easy, thoughtful, and personalized - especially in a world where everyone is juggling so much. With the new app and Edible Rewards program, we aimed to create an experience that helps customers remember important moments, discover the right gift faster, and feel rewarded every time they return."

Easy Enrollment and Access to Gifting Options


Those interested in taking advantage of these new features can easily download the Edible app and sign up for the Edible Rewards program. By doing so, users not only start earning points right away but can also enjoy a welcome reward and access exclusive offers only available through the app.

To explore the complete range of gifting options and learn more about the benefits of the Edible Rewards program, customers are encouraged to visit edible.com.

About Edible Brands


Edible Brands is renowned for its innovative approach within the hospitality and foodservice sectors. Based in Atlanta, the company effectively merges a cutting-edge e-commerce platform with a global network of local stores. Their growing portfolio includes prominent names such as Edible Arrangements, edibles.com, and Rōti Modern Mediterranean. To find out more, visit ediblebrands.com.

Topics Consumer Products & Retail)

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