Frankie's Organic Snacks Expands Target Presence for the Holidays
In an exciting move for snack lovers, Frankie's Organic Snacks, a family-run brand known for its healthy alternatives, is set to bolster its footprint within Target stores for the holiday season. Running from November 1 to December 27, 2026, the campaign features prominent pallet displays in 375 locations across the country. Of these, 175 stores will showcase Frankie's products for the first time.
This initiative highlights the brand’s two most beloved flavors: White Cheddar Puffcorn and Dill Pickle Puffcorn. Both varieties have garnered considerable fanfare, especially due to Frankie's commitment to clean-label ingredients. The White Cheddar Puffcorn delivers a delightful cheesy crunch, while the Dill Pickle Puffcorn innovatively encapsulates the trendy pickle flavor in an oven-baked snack. Both options are made using 100% pure avocado oil, ensuring they are USDA Organic, Non-GMO Project Verified, and Certified Gluten-Free.
Consumers visiting participating Target stores will be able to snag a special deal during this seasonal campaign, with both flavors offered at an irresistible price of two for $6. This promotion is not only an opportunity for existing fans to indulge but also an invitation for new consumers to discover the tasty snacks Frankie's has to offer.
Matthew Bordonaro, the vice president of sales at Frankie's, expressed his enthusiasm about the brand's growing presence in Target markets. “Target has been a strong partner for us, and we're pleased with how Frankie's is performing in its stores. This display gives more shoppers a chance to discover White Cheddar and Dill Pickle, two of our most popular flavors,” he stated.
In addition to in-store promotions, the campaign features an interactive Instagram challenge. Shoppers are encouraged to post creative photos with Frankie's White Cheddar or Dill Pickle Puffcorn, tagging @frankiesorganics for a chance to win one of five $500 Target gift cards or a year's supply of snacks.
This expansion reflects Frankie's ambitious growth strategy in the United States. Ending the year with the introduction of its products to 175 new Target locations signals the brand's resolve to increase its market presence. Looking ahead, Bordonaro is optimistic about the future: “We’ve worked hard to grow Frankie's U.S. presence this year, and bringing our products to 175 additional Target locations is a meaningful way to close it out. We're looking forward to building on that momentum in 2027.”
Founded in 2018 in Laval, Quebec, Frankie's Organic Snacks has quickly made a name for itself in the organic snack industry. The company prides itself on reimagining traditional snacks using simple, certified organic ingredients. Inspired by values from the founders' grandfather and family farming heritage, Frankie's aims to create delicious snacks without sacrificing quality. Currently, the brand's products are available at numerous retailers across the United States and in over 5,000 locations in Canada.
For more information regarding Frankie's Organic Snacks and to explore their exciting product offerings, visit
frankiessnacks.com. The combination of flavors, quality ingredients, and a commitment to health and well-being make Frankie's a standout choice in the organic snack market.