Alison Victoria's Guide to Reviving Holiday Decoration Styles for the Season

Alison Victoria's Guide to Holiday Decorating Styles

As the festive season approaches, nostalgia is a powerful influence on holiday decorating this year. According to a recent survey conducted by Outdoor Lighting Perspectives (OLP), American homeowners are prioritizing family traditions over transient social media trends when it comes to their decoration choices. In fact, nearly 60% of respondents expressed that tradition played a significant role in their holiday design decisions, contrasting sharply with the mere 8% who attributed their choices to social media.

In collaboration with HGTV star and interior designer Alison Victoria, OLP has launched the "All Is Bright Holiday by Design" campaign, aimed at guiding homeowners to discover and embody their unique holiday decorating styles through carefully crafted outdoor lighting. This initiative is a testament to how the festive spirit can be infused with a personal touch, making homes radiate warmth and nostalgia.

Key Findings from the Survey

The national survey analyzed responses from 849 individuals across the United States and highlighted significant preferences in holiday decorating styles:

1. Tradition is Key: A remarkable 78% of participants reported that they uphold their holiday decorating traditions, either sticking with familiar aesthetics or incorporating fresh elements year after year.
2. Classic Christmas and Vintage Inspiration: A substantial 48% of respondents favor traditional holiday decorations, while 38% are drawn to vintage-themed décor.
3. Generational Differences: There is a notable variance in decorating styles across generations. While 69% of those aged 45-60 identify family traditions as influential, younger respondents (ages 30-44) show a penchant for bold and vibrant holiday lighting, at 44%. In contrast, only 18% of those over 60 share this colorful enthusiasm.

Victoria emphasizes that holiday decorating should reflect personal significance. She advises homeowners to pinpoint one meaningful detail—whether that be warm white lights reminiscent of childhood Christmases or a vibrant color scheme indicative of one’s personality—and build an entire design around it. Thoughtful outdoor lighting can enhance and visualize these cherished traditions, resulting in a magical ambiance that welcomes everyone who approaches.

Finding Your Unique Holiday Style

As a part of this engaging campaign, OLP has also launched an interactive Holiday Design Style Quiz designed to assist homeowners in identifying the decorating style that suits them best. Options range from the timeless Classic Christmas and nostalgic Vintage Luxe to the elegant Holiday Glam and subtle Modern Glow.

Justin Mayer, brand president of Outdoor Lighting Perspectives, noted, "Every home has its personality, and holiday lighting should reflect that. Our designers collaborate with homeowners to curate custom displays that not only highlight their houses but also celebrate their family traditions, ensuring the season remains memorable."

With over three decades of experience and more than 150,000 design and installation projects under their belt, OLP specializes in personalized holiday lighting design, including setup, maintenance, removal, and storage.

To embark on a journey of discovering your holiday decorating style, consider taking the Holiday Design Style Quiz. For more insights into their professional lighting services, please check out OutdoorLights.com.

A Closer Look at Outdoor Lighting Perspectives

Outdoor Lighting Perspectives is a leading name in the field of custom residential, commercial, and holiday outdoor lighting design and installation. With a presence across the United States and Canada, OLP is dedicated to enhancing the aesthetic, security, and functionality of properties through tailored lighting solutions. Explore further at OutdoorLights.com.

Survey Methodology

The Holiday Design Style Survey, conducted in 2026, gathered insights from 849 U.S. participants, reflecting their self-reported preferences and interests in holiday decorating. Response totals may vary due to skipped entries, and multiple selections were allowed for some questions.