#Japan #Tokyo #Sanrio #Hapidanbui #Furukawa Paper

Loft's Delightful Summer Launch: The 'Hapidanbui x Furukawa Paper Ice Cream Shop' Series

In the heart of Japan's bustling retail scene, Loft, known for its unique and stylish stationery, has announced the launch of an exciting new collaboration. From June 28, 2025, the 'Hapidanbui x Furukawa Paper Ice Cream Shop' collection will be available across 167 Loft locations nationwide and through the Loft Online Store.

The Characters Behind the Magic

The Hapidanbui character unit, developed by Sanrio, includes beloved characters such as Pochacco, Tuxedo Sam, Kerokerokeroppi, Bad Batz Maru, Hangyodon, and Ahiru no Peckle. The name 'Hapidanbui' symbolizes 'Boys who want to be happy, aiming for a V-shaped recovery,' reflecting their cheerful and optimistic essence.

This series marks the third collaboration between Loft and Furukawa Paper, a company renowned for its high-quality stationery products. The characters are brought to life in a delightful ice cream shop theme, making the collection vibrant and summer-ready.

Collection Highlights

The product lineup features an impressive array of 11 different items, encompassing a total of 57 unique products. Key offerings in the 'Hapidanbui x Furukawa Paper Ice Cream Shop' series include:

• - Clear Seals: Four styles at ¥385 each.
• - Stickers: Seven fun designs at ¥440 each.
• - Writing Paper: Six types priced at ¥462 each.
• - Notepads: Six different options available for ¥495.
• - Flake Seals: Six cute designs for ¥550.
• - A5 Clear Files: Available in four varieties, each costing ¥550.
• - Acrylic Keychains: Six designs priced at ¥660.
• - Origami Sets: Three types at ¥880 each.
• - Uni-ball One Ballpoint Pens: Six styles, priced at ¥330 each (available from July 12).
• - Plush Keychains: Six designs at ¥2,530 each (available from July 12).
• - Tool Boxes: Exclusive to the Loft Online Store, three varieties for ¥6,149 each.

Each item showcases the playful spirit of the characters and is sure to attract collectors and fans alike.

Upcoming Events: Summer Stationery Caravan 2025

Adding to the excitement, Loft will host the 'Summer Stationery Caravan 2025' starting July 12, featuring a diverse selection of character-themed stationery. The event will celebrate icons like Fueki-kun, the 50-year-old glue brand mascot, and feature popular designs from brands such as SWIMMER, known for its cute, retro-inspired character products, and Care Bears, famous for their colorful and fluffy charm.

The caravan promises to bring together stationery enthusiasts from all walks of life, making it a must-visit event this summer.

Availability

The 'Hapidanbui x Furukawa Paper Ice Cream Shop' collection will be available at various Loft locations including Shibuya and Ginza, as well as online on the dedicated Loft website. The inventory may vary by store, so fans are encouraged to check in advance for specific items. For those keen on exclusives, the Loft Online Store will offer products that can’t be found elsewhere.

Don't miss the chance to enjoy this special collaboration filled with cute characters and summer vibes. Mark your calendars and get ready for a delightful shopping experience at Loft!