Hyundai Motor Company Executives Shine at 2026 Automotive News All-Star Awards
In a notable celebration of excellence within the automotive industry, Hyundai Motor Company's distinguished executives—José Muñoz, SangYup Lee, and Claudia Márquez—have all received recognition at the prestigious 2026 Automotive News All-Star Awards. These awards honor individuals who have made outstanding contributions to the evolving automotive landscape during a period defined by change and innovation.
José Muñoz: A Force in Global Automotive Leadership
José Muñoz, who serves as the president and CEO of Hyundai Motor Company, was celebrated as a 2026 All-Star in the Global Automaker Executive category. His leadership has been pivotal in positioning Hyundai Motor Group as the world’s third-largest automaker. Known for his commitment to advancing technology and fostering strategic partnerships, Muñoz has skillfully navigated complex challenges in the dynamic automotive sector.
Thanks to his direction, Hyundai and Genesis have experienced a renaissance characterized by remarkable sales figures, increased market share, and enhanced dealer profitability. A significant part of Muñoz’s strategy includes a planned investment of $26 billion in the U.S. from 2025 to 2028, which aims to expand vehicle production and establish a new steel mill in Louisiana. Not only has he cultivated strong relations with leading companies like Amazon and General Motors, but Muñoz also emphasizes fostering a customer-centric approach at Hyundai.
SangYup Lee: Innovating Automotive Design
Another key executive honored was SangYup Lee, the executive vice president and head of the Hyundai and Genesis Global Design Center. He earned recognition as a 2026 All-Star in the Design Executive category due to his transformative contributions in elevating the design appeal of Hyundai and Genesis vehicles. Under Lee's vision, the company has launched an ambitious lineup marked by bold designs and innovative features.
His leadership has been crucial in the planning of Hyundai's first body-on-frame vehicle targeting the midsize pickup segment in the United States. The Boulder concept truck is among the 36 new and enhanced vehicles slated for North America by 2030, showcasing the company’s commitment to broadening its market presence and adapting to consumer needs.
Lee expressed gratitude for the recognition and highlighted the collaborative effort of his talented team. “At Hyundai and Genesis, we strive to innovatively understand customer needs and craft vehicles that bring real value to their lives,” he stated.
Claudia Márquez: Pioneering Business Operations
Finally, Claudia Márquez, serving as COO of Hyundai Motor America, was recognized as a 2026 All-Star in the Business Operations Executive category. Márquez plays a crucial role in leading business operations across the U.S. and shaping initiatives to enhance customer satisfaction through partnership with dealers. Her strategic oversight has led to five consecutive years of record retail sales performance in the United States.
“The award reflects our collective effort during a challenging year marked by uncertainty,” Márquez emphasized. She noted the importance of supporting dealers to ensure they can provide exceptional service to customers, which ultimately drives Hyundai's growth.
Honoring Industry Transformation
The Automotive News All-Star Awards represent a significant recognition in the global automobile sector, acknowledging approximately 35 to 40 leaders who contribute to innovation and the future of mobility each year. Not only do these accolades celebrate the achievements of executives and engineers, but they also underscore the progressive changes happening in the automotive industry.
As Hyundai Motor America continues to push boundaries by offering a technology-rich lineup of vehicles while staying committed to its vision of Progress for Humanity, it solidifies its position as a frontrunner amid the transformation of mobility solutions. For more insights into Hyundai's operations and updates, interested individuals are encouraged to visit
www.hyundainews.com.