Straightaway Tire & Auto Celebrates Expansion with 65th Location, Plans Growth for 2025

Straightaway Tire & Auto's Remarkable Milestone: 65 Locations and Future Growth Plans

In a remarkable showcase of growth and commitment, Straightaway Tire & Auto has concluded 2024 by achieving a monumental milestone: the opening of its 65th location. This expansion not only signifies the company's commitment to enhancing its network in existing markets but also reflects its ambition for further growth as it eyes 2025 as a pivotal year.

Located strategically within key regions, the recent expansion includes new auto repair shops in Plaistow, New Hampshire; Englewood, Colorado; and Denver, showcasing Straightaway's dedication to bolstering its footprint in established locations. This move doubles down on its strategy of reinforcing local brands and ensuring quality automotive care. With 21 locations spread across Denver, 17 in New England, 20 in Minnesota, and 7 in Florida, the company's strategic acquisition of 17 additional facilities in 2024 speaks volumes about its operational acumen.

John Teddy, the CEO of Straightaway Tire & Auto, emphasizes the importance of this achievement, stating, "Reaching 65 locations isn't just a milestone—it's a testament to our dedication to independent, community-focused automotive care. Our mission extends beyond geographic expansion; it focuses on empowering local automotive repair brands that consistently provide exceptional customer experiences."

The company is not solely concentrating on its existing markets. There is a proactive approach towards identifying promising brands in new markets—an indication of Straightaway's intent to continue expanding its geographical presence. Teddy elaborates, "We're building a connected network rooted in community stewardship to support our path to accelerated growth in 2025." This vision aligns with the growing preference for repairing vehicles through trusted local independent shops, something that Straightaway is keen to facilitate.

Along with this expansion, Straightaway Tire & Auto announced a significant addition to its leadership team with the appointment of Cameron Chernikow as Chief Customer Officer. Chernikow brings over two decades of industry experience including her last role as Vice President of Merchandising at American Tire Distributors. Her expertise in experiential and local marketing strategies is expected to drive the company’s vision of seamless customer engagement.

In her new position, Chernikow is tasked with the responsibility of crafting a cohesive customer journey across all touchpoints. Utilizing data-driven insights and category management, she is determined to enhance sales, profitability, and customer retention. Her commitment to fostering local connections through scalable marketing strategies aims to position Straightaway as a leader in the automotive service sector.

Cameron Chernikow states, "I am thrilled to join Straightaway during this exciting time of growth. With my experience in commercial operations, merchandising, and marketing, I am dedicated to bolstering our brands’ local presence and enhancing community ties. By harnessing scalable strategies and data-driven insights, we will create meaningful customer experiences that drive growth, foster brand loyalty, and deliver value to our investors and communities."

Supporting the commitment to excellence in customer service, Straightaway seeks partnerships with local independent automotive repair shops that maintain similar standards. The company focuses on operational expertise to empower local brands and ensure long-term success within the automotive repair industry, reinforcing their community-centric approach.

As Straightaway Tire & Auto embarks on this growth journey, with a vision firmly aligned with community improvement and operational excellence, the automotive repair landscape is set to witness transformational changes led by dedicated service providers. The newly acquired locations and the strengthened leadership aptly position the company for success in the coming years, establishing it as a formidable player in the competitive market, committed to enhancing customer experiences and building trusted local brands.

For more information about Straightaway Tire & Auto, including partnership opportunities and their commitment to community involvement, visit www.gostraightaway.com.