#Italy #Bologna #Linglong Tire #CROSSWIND #LEAO

Linglong's Innovative Brands Shine at Autopromotec 2025

The excitement at the Autopromotec 2025 trade show is palpable as Linglong Tire officially unveils its prominent European brands, LINGLONG, CROSSWIND, and LEAO. This year’s exhibition highlights Linglong’s remarkable commitment to the European market with innovative products that showcase leading-edge technology and advanced performance.

Among the standout products are the Sport Master tires, engineered for high performance, handling, and grip. Recent tests conducted by the esteemed European automotive magazine AutoBild have demonstrated impressive braking distances of just 25.8 meters on wet surfaces and 34.4 meters on dry roads. The newly upgraded Sport Master e tire is designed specifically for electric vehicles, featuring a highly elastic rubber compound that improves range by 8%. Additionally, its Long Lasting Sound Technology (LLST) reduces cabin noise levels by 3.2 decibels, resulting in a quieter and more comfortable driving experience.

Marking its global debut, the Dura Master Van e tire is tailored for commercial vans and incorporates advanced low rolling resistance technology alongside a heavy-duty construction, ensuring durability and effectiveness tailored for the European logistics market. Moreover, Linglong’s TBR tires, manufactured in European facilities, have made their first substantial appearance, boasting a diverse range suitable for remote transport and urban scenarios, all while meeting stringent European environmental standards.

Synergy of Brands to Meet Diverse Market Needs

With its trio of brands—LINGLONG, CROSSWIND, and LEAO—Linglong has fortified its position in Europe, championing market growth through localized research and development, manufacturing, and marketing strategies.

• - LINGLONG serves as a specialist in comprehensive tire solutions, pioneering eco-innovations that reduce carbon emissions throughout the product lifecycle, setting industry benchmarks for sustainability.
• - CROSSWIND focuses on high-performance tires, addressing specific mobility needs with options for all-season and winter tires, offering versatility for varying driving conditions.
• - LEAO targets a younger demographic with practical tire solutions, showcasing flagship off-road and urban tires for SUVs that can navigate tough terrains while maintaining comfort in urban driving.

Strategic Expansion in Europe

Linglong's European strategy continues to gain momentum, marked by the mass production capabilities of its local factory and strategic partnerships with elite football clubs like Chelsea and Real Madrid.

At Autopromotec 2025, Linglong has adeptly showcased its end-to-end capabilities, ranging from product development to market launch. The company remains devoted to fostering technological innovation and industry modernization, aiming to meet and exceed the expectations of global users.



Stay tuned for more updates as Linglong continues to solidify its presence in the competitive European tire market.