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Harmonic's Innovative Sports Streaming Solution

Harmonic, renowned for its leading technologies in live sports streaming, has made waves with its recent announcement on August 26, 2025, unveiling a series of cutting-edge enhancements in its live sports streaming solution. These enhancements are designed to elevate the overall fan experience, deter content piracy, and generate new revenue streams for sports broadcasters and service providers.

This comprehensive solution is built on the VOS®360 Media SaaS and VOS360 Ad SaaS, highlighting Harmonic’s commitment to delivering state-of-the-art solutions in today’s competitive media landscape. Gil Rudge, Senior Vice President of Solutions and Americas Sales at Harmonic, emphasized that these new features are pivotal in redefining fan experiences at live events.

Key Innovations to Engage Fans

One of the notable innovations within Harmonic's streaming solution is the geo-synced low latency technology. This advancement not only allows spectators to enjoy a seamless viewing experience but also ensures that streams maintain a geo-redundant architecture for reliability. With the ability to achieve sub-five-second latency, fans can remain engaged in real-time, creating a more immersive experience that mirrors being present at the event.

Additionally, multiview capabilities are being prioritized in collaboration with industry leaders like Skreens and VisualOn. This feature permits fans to watch multiple games on one screen, offering a visual feast for sports enthusiasts. Coupled with advanced scene detection and AI-driven highlight creation, the interactive experience is truly set to change how viewers experience live sports.

Combating Piracy

Piracy remains a significant challenge in the sports broadcasting arena. Harmonic's latest innovations address this concern head-on through integrated anti-piracy features. The solution leverages forensic watermarking, geo-blocking, and enables CDN-level authentication. These technologies ensure that content providers can detect and manage rampant piracy effectively, thus safeguarding their valuable sports assets.

Monetizing Content with In-Stream Ads

Further amplifying the value proposition for sports broadcasters, Harmonic’s solution integrates in-stream advertising. This feature allows for dynamic ad placements at strategic moments during the game, optimizing viewer engagement. Whether through automated triggers or manual operations, the server-side insertion of targeted ads is anticipated to maximize monetization opportunities, driving revenue for content providers without disrupting viewer experiences.

Preview at IBC2025

Harmonic's groundbreaking advancements will be showcased at IBC2025, taking place from September 12-15 in Amsterdam. At booth 1.B20, attendees can witness firsthand the transformative capabilities of the enhanced live sports streaming solution. For those interested in exploring partnerships or scheduling meetings with the Harmonic team, further details can be accessed via Harmonic’s official website.

About Harmonic

Founded and traded as NASDAQ: HLIT, Harmonic is a power player in the realm of broadband and video delivery solutions. The company’s pioneering work in virtualized broadband technology has set new standards in the industry, enabling media companies to stream ultra-high-quality content efficiently. This relentless pursuit of innovation has established Harmonic as a key player in the media landscape, ensuring that both service providers and content creators can monetize their offerings effectively on various platforms.

For more information, please visit Harmonic’s official website.