Martori Farms Increases Melon Operations with V.H. Azhderian & Co. Acquisition

Martori Farms Expands Melon Operations with V.H. Azhderian & Co.

In an exciting development for the agricultural sector, Martori Farms, the foremost grower and supplier of premium melons in the United States, has announced its intent to acquire the assets of V.H. Azhderian & Co. This strategic acquisition will bolster Martori's production capabilities and expand its presence in California's fertile San Joaquin Valley, renowned for its high-quality agricultural output.

A Legacy of Excellence

Founded in 1915, V.H. Azhderian & Co. boasts a rich history in the melon industry. The company has operated in several locations including Holtville, Turlock, and Dos Palos, with a significant footprint in its downtown Los Banos facility. The Azhderian name is synonymous with quality, as it was among the pioneers in melon packing and distribution, establishing a reputation for premium produce. Under the respected Three Star label, Azhderian melons have been recognized for both their quality and consistency over the years.

With this acquisition, Berj Moosekian, a well-respected figure in the Azhderian family business, will transition to Martori Farms as the Director of California Agricultural Operations. Moosekian's experience and extensive knowledge of the melon industry, having managed Azhderian operations since the mid-1990s, will be invaluable as he spearheads the integration of the Los Banos facility into Martori's broader operations.

Commitment to Quality and Innovation

Steve Martori, CEO of Martori Farms, expressed enthusiasm for this new chapter, stating, "We are honored to carry forward the legacy of V.H. Azhderian & Co. and to expand our footprint in California's premier melon-growing region." Under Moosekian’s direction, Martori Farms aims to enhance its agricultural operations, latest technologies, and logistical efficiencies to ensure the seamless distribution of high-quality melons nationwide.

The Los Banos facility will play a crucial role in this expansion, allowing for improved cooling, storage, and distribution processes. This integration aligns with Martori Farms' ongoing commitment to innovation and excellence, further solidifying its position as the leader in the melon market.

Looking ahead, the merger of these two esteemed entities promises exciting outcomes not just for the companies involved, but for consumers eager to enjoy top-tier melons. Through a dedication to both heritage and progress, Martori Farms is poised to set new industry standards in quality and sustainability.

In a move that combines over a century of experience with modern agricultural practices, the collaboration of Martori Farms and V.H. Azhderian & Co. signals a promising future for the melon industry in California, offering consumers greater access to the finest fruits available.

As the landscape of the melon market shifts, Martori Farms is committed to maintaining the high standards set by its predecessors while fostering innovation and efficiency that will benefit farmers, consumers, and the environment alike.