Introducing the New 'TIDE BLUE' Color of HIROFU's CESTA Collection Perfect for Summer

New Vibrancy in Bags: 'TIDE BLUE' Color from HIROFU's CESTA Collection

HIROFU, a renowned ladies' bag brand under the World Group, is set to launch a fresh new color, 'TIDE BLUE', for its popular CESTA series starting June 25th. Available across all HIROFU stores and online, this new addition is designed to offer a light and breezy option for your summer wardrobe.

Founded in 1978, HIROFU excels at producing stylish footwear, bags, and accessories, focusing on a timeless aesthetic that remains unaffected by fleeting trends. The brand promotes a philosophy centered around simplicity, minimalism, and contemporary design, creating pieces that resonate with women of all ages.

The CESTA series is beloved for its effortless and chic tote bags, ideal for daily use. The bags are crafted with a unique braided strap that complements the straightforward bag design. Made from high-quality leather, the CESTA bags are constructed without lining, resulting in a lightweight experience. This feature makes them an appealing choice for those who have previously shied away from heavier leather options. Over the years, the series has gained a loyal following, with customers frequently opting for different colors and styles.

The latest addition of 'TIDE BLUE', a vibrant hue that reflects the energy of the ocean, is an embodiment of summer style. Named after the English word for “the rise and fall of tides,” this color resonates with the freshness and strength of an early summer sea. It is a perfect accent color for basic outfits and pairs beautifully with white shirts or denim for a stylish marine look that is quintessential for the season.

Here are the prices of the new CESTA styles:

- CESTA Tote Bag M: ¥49,500 (tax included)
- CESTA Tote Bag L: ¥55,000 (tax included)
- CESTA Shoulder Bag S 2WAY: ¥47,300 (tax included)
- CESTA Shoulder Bag S 2WAY: ¥44,000 (tax included)

To discover the full range of CESTA bags, visit any HIROFU store nationwide or shop online. Experience the combination of style, quality, and practical use that defines HIROFU's products.

Explore More About CESTA

For additional details on the CESTA collection, click here.

Follow HIROFU for Updates

Stay connected with HIROFU through their social media platforms:

- Instagram: @hirofu_official
- LINE: HIROFU LINE

Brand Philosophy

HIROFU’s brand concept revolves around simplicity, minimalism, and contemporary style. The company continues to produce products that emphasize quality materials, aiming to create timeless items that are cherished for years to come.