Value Creation in Mobility
2026-08-24 03:29:20

Mobility Product Solutions Japan: Embracing a New Era of Value Creation

A Fresh Chapter for Mobility Product Solutions Japan



On August 1, 2026, Mobility Product Solutions Japan, a wholly-owned subsidiary of Autobacs Seven, officially rebranded from its previous company name. The announcement marks a significant milestone in the company's evolution, as it aims to innovate and redefine the standards of value creation in the automotive industry.

From Simply Selling to Creating Value



The automotive landscape is undergoing dramatic changes, influenced by consumer demand for more than just low prices. Today, dealerships and customers alike are searching for personalized experiences and enhanced product offerings.

Mobility Product Solutions Japan focuses on comprehensively addressing the challenges faced by clients and partners. The company aims to evolve from a traditional wholesaler to a provider of combined products, information, sales opportunities, and services that generate new value in the market. Their new brand slogan, “Beyond wholesale, to value creation,” encapsulates this ambitious vision.

A Four-Pillar Approach to Success



The company’s strategy is anchored on four key aspects:
1. Mobility — Starting with the automotive sector, they intend to enhance consumer choices and experiences.
2. Product — Customers should choose not only based on features but also their overall experiential value bearing in mind diverse preferences.
3. Solutions — Developing strategic combinations of products and services to communicate greater value effectively to customers.
4. Japan — Optimizing global value into local contexts, ensuring collaboration between retailers and manufacturers for mutual growth.

By focusing on these areas, Mobility Product Solutions Japan is positioning itself as a game-changer in the wholesale sector where it previously operated. This evolution aims to encourage partnerships with retail outlets and businesses to expand market offerings significantly.

Looking Forward: The Future of Mobility Product Solutions Japan



The company envisions moving beyond traditional wholesale practices to become a leader in value creation. Their focus lies on:
  • - Delivering not just products, but valuable insights.
  • - Creating business opportunities in collaboration with dealerships.
  • - Building new market segments of unique offerings.

These initiatives will foster a dynamic relationship with partners in the industry, yielding fresh opportunities. The rebranding symbolizes not just a change in name but a commitment to pioneering challenges in business.

Upcoming Exhibition: A Platform to Showcase Innovations



Coinciding with the name change, Mobility Product Solutions Japan will participate in the JAPAN DIY HOMECENTER SHOW 2026 from August 27 to 29. This exhibition will feature a range of automotive products while also showcasing the company’s international partnerships and plans for future growth.

Visitors are encouraged to stop by their booth to explore new collaborations and contributions in the automotive sector.

Exhibition Details:
  • - Event: JAPAN DIY HOMECENTER SHOW 2026
  • - Date: August 27-29, 2026
  • - Location: Makuhari Messe International Exhibition Hall (Halls 5, 6, 7, 8)
  • - Time: 9:30 AM – 5:00 PM (until 4:00 PM on the final day)
  • - Note: General public entry is not allowed on the 27th.

Notable Brands Featured


The exhibition will showcase a variety of prominent brands, including:
  • - NOCO: Leader in jump starters and high-performance chargers in the U.S. market.
  • - Meguiar's: The number one car care brand beloved by automotive enthusiasts globally, boasting a rich history of 125 years.
  • - SLIME: Launching an improved second-generation model designed for user-friendliness.
  • - LINGLONG Tires: Exclusively selling the GREEN MAX model, focused on comfort and quiet performance for everyday driving needs, alongside their support for global sports teams.

The team at Mobility Product Solutions Japan is excited about this new chapter in its journey and is looking forward to engaging with partners and customers as they strive to redefine value in the automotive industry. For further inquiries, please contact the Sales Planning Department at +81-3-3298-7100, available from 9:30 AM to 6:00 PM, excluding weekends and holidays.


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Topics Consumer Products & Retail)

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